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TitleEthics Management in Public Relations: Practitioner Conceptualizations of Ethical Leadership, Knowledge, Training and Compliance
CreatorLee, Seow Ting
Cheng, I-Huei
鄭怡卉
Contributor政大廣告系
Date2012-08
Date Issued8-Mar-2013 15:12:42 (UTC+8)
SummaryLittle is known and understood about ethics management or the development of formal, systematic, and goal-directed initiatives to improve ethics in the public relations workplace. This study found little ethics training and written guidelines in the public relations workplace. Organizational ethics initiatives are poorly communicated to practitioners and rely mostly on punitive restraints with little reward for ethical behavior. For many practitioners, ethics is not learned through workplace ethics initiatives but rather is mostly informed by external influences including personal values, family upbringing, and professional work experiences.
RelationJournal of Mass Media Ethics, 27(2), 80-96
Typearticle
DOI http://dx.doi.org/10.1080/08900523.2012.694317
dc.contributor 政大廣告系en
dc.creator (作者) Lee, Seow Tingen
dc.creator (作者) Cheng, I-Hueien
dc.creator (作者) 鄭怡卉zh_TW
dc.date (日期) 2012-08-
dc.date.accessioned 8-Mar-2013 15:12:42 (UTC+8)-
dc.date.available 8-Mar-2013 15:12:42 (UTC+8)-
dc.date.issued (上傳時間) 8-Mar-2013 15:12:42 (UTC+8)-
dc.identifier.uri (URI) http://nccur.lib.nccu.edu.tw/handle/140.119/57102-
dc.description.abstract (摘要) Little is known and understood about ethics management or the development of formal, systematic, and goal-directed initiatives to improve ethics in the public relations workplace. This study found little ethics training and written guidelines in the public relations workplace. Organizational ethics initiatives are poorly communicated to practitioners and rely mostly on punitive restraints with little reward for ethical behavior. For many practitioners, ethics is not learned through workplace ethics initiatives but rather is mostly informed by external influences including personal values, family upbringing, and professional work experiences.en
dc.format.extent 195144 bytes-
dc.format.mimetype application/pdf-
dc.language zh_TWen
dc.language.iso en_US-
dc.relation (關聯) Journal of Mass Media Ethics, 27(2), 80-96en
dc.title (題名) Ethics Management in Public Relations: Practitioner Conceptualizations of Ethical Leadership, Knowledge, Training and Complianceen
dc.type (資料類型) articleen
dc.identifier.doi (DOI) 10.1080/08900523.2012.694317en_US
dc.doi.uri (DOI) http://dx.doi.org/10.1080/08900523.2012.694317en_US