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TitleDoes Image Matter to Different Job Applicants? The Influences of Corporate Image and Applicant Individual Differences on Organizational Attractiveness
Creator蔡維奇; Yang, Irene Wen-Fen
Contributor企管系
Date2010.03
Date Issued30-Oct-2014 17:23:44 (UTC+8)
SummaryThis research examined both the effects of various corporate image dimensions on organizational attractiveness and the moderating effects of applicant individual difference variables on the aforementioned relationships. Two studies were conducted for this research, which involved 40 bank samples and 360 student participants (Study 1) and 538 employee–student mixed samples (Study 2). By implementing different research designs, samples, and industry targets in the two studies, we found that corporate product image, corporate citizenship image, and corporate credibility image were important antecedents to organizational attractiveness. One of the proposed applicant individual difference variables, environmental sensitivity, was found to moderate the relationship between corporate citizenship image and organizational attractiveness.
RelationInternational Journal of Selection and Assessment, 18(1), 48-63
Typearticle
DOI http://dx.doi.org/10.1111/j.1468-2389.2010.00488.x
dc.contributor 企管系en_US
dc.creator (作者) 蔡維奇; Yang, Irene Wen-Fenzh_TW
dc.date (日期) 2010.03en_US
dc.date.accessioned 30-Oct-2014 17:23:44 (UTC+8)-
dc.date.available 30-Oct-2014 17:23:44 (UTC+8)-
dc.date.issued (上傳時間) 30-Oct-2014 17:23:44 (UTC+8)-
dc.identifier.uri (URI) http://nccur.lib.nccu.edu.tw/handle/140.119/70907-
dc.description.abstract (摘要) This research examined both the effects of various corporate image dimensions on organizational attractiveness and the moderating effects of applicant individual difference variables on the aforementioned relationships. Two studies were conducted for this research, which involved 40 bank samples and 360 student participants (Study 1) and 538 employee–student mixed samples (Study 2). By implementing different research designs, samples, and industry targets in the two studies, we found that corporate product image, corporate citizenship image, and corporate credibility image were important antecedents to organizational attractiveness. One of the proposed applicant individual difference variables, environmental sensitivity, was found to moderate the relationship between corporate citizenship image and organizational attractiveness.en_US
dc.format.extent 174642 bytes-
dc.format.mimetype application/pdf-
dc.language.iso en_US-
dc.relation (關聯) International Journal of Selection and Assessment, 18(1), 48-63en_US
dc.title (題名) Does Image Matter to Different Job Applicants? The Influences of Corporate Image and Applicant Individual Differences on Organizational Attractivenessen_US
dc.type (資料類型) articleen
dc.identifier.doi (DOI) 10.1111/j.1468-2389.2010.00488.xen_US
dc.doi.uri (DOI) http://dx.doi.org/10.1111/j.1468-2389.2010.00488.xen_US