| dc.contributor | 科管系 | |
| dc.creator (作者) | Yang, Yannjy;Wang, Chih-Chien;Lai, Ming-Cheng | |
| dc.creator (作者) | 楊燕枝 | zh_TW |
| dc.date (日期) | 2012-08 | |
| dc.date.accessioned | 14-Jan-2015 14:28:27 (UTC+8) | - |
| dc.date.available | 14-Jan-2015 14:28:27 (UTC+8) | - |
| dc.date.issued (上傳時間) | 14-Jan-2015 14:28:27 (UTC+8) | - |
| dc.identifier.uri (URI) | http://nccur.lib.nccu.edu.tw/handle/140.119/72865 | - |
| dc.description.abstract (摘要) | The study aims to identify the research trend of electronic word-of-mouth. By analyzing 15,898 citations of 327 articles published in journals in Social Sciences Citation Index (SSCI) and Science Citation Index (SCI) in a twelve years period between 1999 and 2011. The study maps the intellectual structure of the electronic word-of-mouth research area. The results provide fundamental insights and recent development on the development of electronic word-of-mouth research. | |
| dc.format.extent | 646871 bytes | - |
| dc.format.mimetype | application/pdf | - |
| dc.relation (關聯) | International Journal of Innovation, Management and Technology, 3(4), 337-342 | |
| dc.title (題名) | Using Bibliometric Analysis to Explore Research Trend of Electronic Word-of-Mouth from 1999 to 2011 | |
| dc.type (資料類型) | article | en |
| dc.identifier.doi (DOI) | 10.7763/IJIMT.2012.V3.250 | en_US |
| dc.doi.uri (DOI) | http://dx.doi.org/10.7763/IJIMT.2012.V3.250 | en_US |
