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題名 Beyond media globalization: A look at cultural integrity from a policy perspective
作者 汪琪
Wang, Georgette
貢獻者 新聞系
日期 1997
上傳時間 7-May-2015 16:52:17 (UTC+8)
摘要 The development of satellite and computer technologies have allowed audiences around the world easier access to large volumes of foreign media content. But unlike what was anticipated, the homogenizing effect of media globalization has remained rather limited, and when it occurs, it often does with a particularizing effect by embracing differences in the audiences. Policy-wise, in contrast to the defensive measures many decision makers adopted when global and regional media made their first appearances, we have witnessed a change to a more pragmatic approach, especially in Asia, as more nations seek to export as well as import cultural products. The emphasis on “Asian values” and the waning desire of formulating a common culture in Europe are indications of the complexities involved in the integration and disintegration of cultures. What theories of cultural imperialism and post modernism failed to take into account, is that media, whether global, regional, national or local, are but one of the many factors involved in this process.
關聯 Telematics and Informatics,14(4), pp.357-364
資料類型 article
DOI http://dx.doi.org/10.1016/S0736-5853(97)00009-9
dc.contributor 新聞系
dc.creator (作者) 汪琪zh_TW
dc.creator (作者) Wang, Georgette
dc.date (日期) 1997
dc.date.accessioned 7-May-2015 16:52:17 (UTC+8)-
dc.date.available 7-May-2015 16:52:17 (UTC+8)-
dc.date.issued (上傳時間) 7-May-2015 16:52:17 (UTC+8)-
dc.identifier.uri (URI) http://nccur.lib.nccu.edu.tw/handle/140.119/75038-
dc.description.abstract (摘要) The development of satellite and computer technologies have allowed audiences around the world easier access to large volumes of foreign media content. But unlike what was anticipated, the homogenizing effect of media globalization has remained rather limited, and when it occurs, it often does with a particularizing effect by embracing differences in the audiences. Policy-wise, in contrast to the defensive measures many decision makers adopted when global and regional media made their first appearances, we have witnessed a change to a more pragmatic approach, especially in Asia, as more nations seek to export as well as import cultural products. The emphasis on “Asian values” and the waning desire of formulating a common culture in Europe are indications of the complexities involved in the integration and disintegration of cultures. What theories of cultural imperialism and post modernism failed to take into account, is that media, whether global, regional, national or local, are but one of the many factors involved in this process.
dc.format.extent 1209334 bytes-
dc.format.mimetype application/pdf-
dc.relation (關聯) Telematics and Informatics,14(4), pp.357-364
dc.title (題名) Beyond media globalization: A look at cultural integrity from a policy perspective
dc.type (資料類型) articleen
dc.identifier.doi (DOI) 10.1016/S0736-5853(97)00009-9
dc.doi.uri (DOI) http://dx.doi.org/10.1016/S0736-5853(97)00009-9