| dc.contributor.advisor | 顏愛靜 | zh_TW |
| dc.contributor.author (Authors) | 陳國祥 | zh_TW |
| dc.creator (作者) | 陳國祥 | zh_TW |
| dc.date (日期) | 2015 | en_US |
| dc.date.accessioned | 3-Aug-2015 13:36:01 (UTC+8) | - |
| dc.date.available | 3-Aug-2015 13:36:01 (UTC+8) | - |
| dc.date.issued (上傳時間) | 3-Aug-2015 13:36:01 (UTC+8) | - |
| dc.identifier (Other Identifiers) | G0101923006 | en_US |
| dc.identifier.uri (URI) | http://nccur.lib.nccu.edu.tw/handle/140.119/77270 | - |
| dc.description (描述) | 碩士 | zh_TW |
| dc.description (描述) | 國立政治大學 | zh_TW |
| dc.description (描述) | 地政學系碩士在職專班 | zh_TW |
| dc.description (描述) | 101923006 | zh_TW |
| dc.description.abstract (摘要) | 近年來，「社區支持型農業」(CSA)已成為農業發展中一個嶄新面向。它是一種結合生產與銷售的運作模式。目前已經在國內逐漸受到關注。其推動的初衷，在於讓在地的消費者與生產者共同建立互惠共享的經濟體。它需要透過集體行動的運作來推展，方能達成目的。本研究目的在於探討「社區支持型農業」的行銷模式是否有助於宜蘭縣三星鄉行健村的有機農業發展；接著去發現推廣中所面臨的困難問題以及找出適當的解決辦法；最後去確定「社區支持型農業」是否可成為台灣推廣有機農業的有效模式。研究方法這部分，本研究者以兩個不同族群作為研究對象：生產者與消費者。具體而言，生產者指的是宜蘭縣三星鄉行健村從事有機生產的農民；消費者則是居住於台北市、新北市和宜蘭縣的一般民眾。本研究者以問卷調查和深度訪談作為主要的研究工具，藉此兩種工具各別施測於生產者與消費者，以便知悉他/她們對於「社區支持型農業」和「有機農業」的認識度和接受度。全部的研究過程包括問卷設計、發放問卷、收回問卷、深度訪談、資料分析，最後得到結論。研究結果發現：「社區支持型農業」的運作模式，有助於宜蘭縣三星鄉行健村的有機農業發展。藉由此模式的實際運作，「行健有機合作社」及農民看到集體行動的重要性；農民也體認到它在銷售上所可能帶來的潛在利益。雖然如此，即將面臨到的困難問題似乎也是可以預料的。其一，本研究者在6個月的實驗中，負責召集消費者集體訂購「行健有機合作社」所販售的裝箱蔬菜；然而，在本研究結束之後，消費者團體的集體訂購行動，恐將無以後繼；其二，合作社目前礙於人力資源短缺，沒有專職人員能夠投入「社區支持型農業」的運作與監督，勢必直接影響到運作之績效； 其中尤為嚴重者是，若無合作社專職人員之協助，生產端的農民將失去方向；消費端的消費者也將失去聯繫。很明顯的，適當的解決辦法是，三星鄉行健村的農民應極力尋求共識並採取必要行動，讓消費者團體的集體訂購行動，繼續維持下去；其次，行健村的農民應極力向合作社爭取專織人員的編列，以利有機農業之拓展。為了解決「社區支持型農業」模式實施於有機農業推廣所面臨的問題，本研究建議，生產端與消費端的連結性應予加強。就生產端而言，政府對有機農業的發展，應增加資金補貼與人力；就消費端而言，政府應加強有機農業教育，讓有機觀念深植人心，增強消費者的有機意識。政府更應強力監督合作社推廣「社區支持型農業」的績效，從而減少農民的銷售壓力。唯有如此，「社區支持型農業」的運作模式才有可能在台灣讓有機農業廣為拓展。 | zh_TW |
| dc.description.abstract (摘要) | In recent years, community-supported agriculture (CSA) has marked a new phase in the agricultural development. A mode of joint operation in the coordinaton between production and sales, it has attracted closer attention inTaiwan. With its initial intention to build up a mutually beneficial sharing economy, it takes a collective action to get it operated and promoted, and then, achieve its purpose. This research is intended to explore whether the CSA mode could contribute to the development in organic agriculture done in Xing-jian-cun, San-xing-xiang, I-lan County, to find problems and solutions in the integration of CSA mode into the development in organic agriculture there, and finally, to testify to the effectiveness of CSA mode in promoting the organic agriculture in Taiwan. Concerning the research method, this researcher targets at two different groups of subjects: producers and consumers. To be specific, producers refer to the farmers engaged in the organic agriculture in Xing-jian-cun, San-xing-xiang; consumers, the citizens mainly from Taipei City, New Taipei City, and I-lan County. Questionnaires given to the farmers and the citizens, and interviews with them are the major research tools to collect the responses they make to the questions on CSA and the organic agriculture and those to the attitude they hold toward them. Through designing, distributing, and collecting the questionnaires, and then conducting the interviews with them, data are then collected and analyzed. The research results indicate that the CSA mode could contribute to the development in organic agriculture done in Xing-jian-cun, San-xing-xiang, I-lan. Through the operation of CSA mode, both Xing-Jian Cooperative and farmers have a high opinion of collective action; meanwhile, farmers become aware of the potential profit that may come along with collective order. Nevertheless, the problems that lie ahead could be anticipated. One, in the six-month experiment, this researcher is responsible for getting consumers together to do the collective order of vegetable packaged in carton and sold by Xing-jian Cooperative, but this may not last any more in the wake of this study. The other, due to the shortage of human resources, Xing-jian Cooperative is unable to assign another full-time employees to be devoted to the operation and supervision of CSA mode; consequently, this would put the operation of CSA in an unfavorable situation. Worst of all, without the assistance of these employees, the farmers acting as producers would lose someone who can take a lead; the consumers would lose connections with the Cooperative. In evidence, the effective solutions that we could come up with are as follows. First, farmers in Xing-jian-cun, San-xing-xiang should make their greatest effort to seek an agreement and take a desperate measure, not letting the collective order be disconnected. Second, they should call on the Cooperative to recruit new full-time employees to the advantage of development in the organic agriculture. To solve the problems that may arise in putting the CSA mode into the promotion of organic agriculture, this study suggests that the connection between producers and consumers be strengthened. On the part of producers, the government should add more subsidies and human power in promoting the organic agriculture; on the part of consumers, the government should put more efforts in the education of organic agriculture, letting being organic be at the heart of people. Most important, the government should strongly supervise the progress of CSA mode practiced by the Cooperative, so as to reduce the pressure farmers may have on sales. Only with this could the CSA mode be spread in the promotion of organic agriculture in Taiwan. | en_US |
| dc.description.tableofcontents | 第一章 緒論 1第一節 研究動機與目的 1第二節 研究地區範圍與名詞定義 6第三節 研究方法與流程 9第二章 社區支持型農業與有機農業之研究取徑 13第一節 國內外社區支持型農業之理念及發展 13第二節 國內外有機農業之理念及發展 31第三節 小結 44第三章 社區支持型有機農業之模式建構 49第一節 藉集體行動推展社區支持型有機農業之必要性 49第二節 行健有機CSA運作模式之研擬 57第三節 小結 61第四章 個案概況與研究調查 65第一節 行健村有機農業發展之現況 65第二節 CSA創新試驗型生產端問卷與深度訪談分析 67第三節 CSA創新試驗型消費端問卷與深度訪談分析 80第四節 綜合分析 91第五章 結論與建議 95第一節 結論 95第二節 建議 98參考文獻 100附錄一 社區支持型有機農產品認購契約書 104附錄二 受訪者名冊 107 | zh_TW |
| dc.format.extent | 2012781 bytes | - |
| dc.format.mimetype | application/pdf | - |
| dc.source.uri (資料來源) | http://thesis.lib.nccu.edu.tw/record/#G0101923006 | en_US |
| dc.subject (關鍵詞) | 行健村 | zh_TW |
| dc.subject (關鍵詞) | 有機農業 | zh_TW |
| dc.subject (關鍵詞) | 集體行動 | zh_TW |
| dc.subject (關鍵詞) | 社區支持型農業 | zh_TW |
| dc.subject (關鍵詞) | Xing-jian-cun; | en_US |
| dc.subject (關鍵詞) | organic agriculture | en_US |
| dc.subject (關鍵詞) | collective action | en_US |
| dc.subject (關鍵詞) | community-supported agriculture | en_US |
| dc.title (題名) | 宜蘭縣三星鄉行健村社區支持型有機農業之研究 | zh_TW |
| dc.title (題名) | A Study of Community-Supported Agriculture Coupled with the OrgaAgriculture Practiced in Xing-jian-cun, San-xing-xiang, I-lan Countynic | en_US |
| dc.type (資料類型) | thesis | en |
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