| 2025-07 |
Why curiosity solutions matter: Moderating the impact of curiosity on brand attitude and engagement |
conference |
說明頁(455) |
| 2023-08 |
Taking A Motivation-ability-opportunity (MAO) Model Approach To Understand Consumer Financial Literacy, Decision Making And Financial Wellbeing: Findings From An In-depth Interview Study With Cross Generational Taiwanese Consumers |
conference |
說明頁(320) |
| 2018-02 |
A study of perceived risk, personality trait and social media's influence on Experience Value and Satisfaction - an example on water Adventure Recreational Activities in Eastern Taiwan |
conference |
|
| 2018-02 |
A study of Skills and Challenges, Perceived risk, Flow Experience influence on Experience Value and Satisfaction – an example for Adventure Recreational in Taiwan |
conference |
pdf(0) |
| 2013-09 |
Theory of Planned Behavior for different stages of marketing strategy - For example in Learning English with English magazines |
conference |
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