Profile

Name
JYH-SHEN CHIOU
Title
Part-time Professor
Department
Executive Master of Business Administration
College
College of Commerce
Research Expertise
Strategic Marketing, Consumer Satisfaction and Loyalty, Marketing Research, Brand Management
E-Mail
jschiou@nccu.edu.tw
Telephone
(02)29393091#85603

Education

School Department Education Level
Michigan State University Department of Marketing Ph.D.
National Chengchi University Department of Business Administration Master
National Taiwan University Department of Economics University