| 2026-07 |
Smarter or Scattered? The Impact of AI Multitasking on Human Intelligence |
conference |
pdf(1) |
| 2025-11 |
大腦外包：人智多工下的AI依賴與去技能化 |
conference |
說明頁(4) |
| 2025-10 |
人文社會AI研究倫理探討：傳播學 |
article |
說明頁(1) |
| 2025-03 |
生活中不可或缺的手機：青少年手機使用與多工 |
book/chapter |
說明頁(526) |
| 2025-01 |
人工智慧與媒體的變革性研究：洞察與創新 |
article |
說明頁(5) |
| 2025-01 |
媒介多工也可以感到幸福：高任務相關媒介多工是關鍵 |
article |
pdf(295) |
| 2024-08 |
The Impact of Like-Skipping Behavior on Social Media: An Analysis of Age Differences and Social Consequences |
conference |
pdf(401) |
| 2024-07 |
Enhancing Task Enjoyment in Media Multitasking: The Role of Relatedness and Anticipatory Self-Referencing |
conference |
說明頁(423) |
| 2023-08 |
Exploring the Relationship between Relevant Multitasking and Persuasion: The Role of Inattentional Screen Blindness, Elaboration, and Flow |
conference |
說明頁(867) |
| 2023-06 |
媒介多工如何提升幸福感：認知負荷與心流的連續中介效果 |
conference |
pdf(488) |
| 2023-02 |
Media multitasking, counterarguing, and brand attitude: Testing the mediation effects of advertising attention and cognitive load |
article |
說明頁(652) |
| 2022-05 |
Predictors of Covid Knowledge, Public Health Compliance, and Vaccine Intent in the US, South Korea, Taiwan, and India |
conference |
|
| 2022-04 |
Z世代媒介多工動機與消費決策信心：從眾、任務相關性、與資訊可診斷性之調節連續中介效果 |
article |
說明頁(1035) |
| 2021-08 |
Media multitasking and mood management: The positive and negative mediation effects of entertainment and flow on mood repair |
conference |
說明頁(690) |
| 2021-06 |
Z世代媒介多工動機與消費決策信心：從眾、任務相關性、與資訊可診斷性之調節連續中介效果 |
conference |
說明頁(767) |
| 2021 |
跨國企業避險與避稅之關連性分析 |
thesis |
pdf(67) |
| 2018-08 |
Perceived message consistency: Explicating how brand messages being processed across multiple online media |
article |
pdf(795) |
| 2018-05 |
Impression Management and Beyond: Exploring Why Young Consumers Like, Share, and Comment on Facebook Advertising |
conference |
|
| 2017-05 |
The influence of media multitasking on the impulse to buy: A moderated mediation model |
article |
pdf(702) |
| 2017 |
Why Do Young People Multitask With Multiple Media? Explicating the Relationships Among Sensation Seeking, Needs,and Media Multitasking Behavior |
article |
說明頁(1330) |
| 2016-12 |
Exploring the memory network change in synergy: The effect-based concept map approach |
conference |
|
| 2016 |
網路素人創作內容決策歷程與觸動點分析-循序樣式探勘技術之應用 |
article |
pdf(423) |
| 2015-07 |
跨世代行動上網與電視並用行為與動機 |
article |
pdf(331) |
| 2013-10 |
什麼樣的科學新聞內容會受新聞媒體青睞？報紙與電視科學新聞媒體顯著性之決定因素初探 |
article |
pdf(1664) |
| 2012-06 |
因人而異的新聞消費行為：整合新聞媒介與新聞品牌的新思維 |
article |
pdf(1319) |
