1. NCCU Academic Hub
  2. Researcher
  3. College of Commerce
  4. Department of Business Administation
  5. LI-KENG CHENG

Publications- All

Showing 1-5 of 5
Date Title Type Full Text
2021-01 綠色產品資訊一定增加購買意願嗎？以輕忽道德與綠色知曉的調節式中介效果為例 article pdf(352)
2018 不同論點類型對推敲與決策信心的影響：傳統實驗與腦神經實驗觀點 thesis pdf(5)
2017-06 主觀產品知識與素樸理論對產品資訊中遺漏訊息推論的影響 conference pdf(415)
2014-09 Measuring virtual experience in a three-dimensional virtual reality interactive simulator environment: A structural equation modeling approach article pdf(334)
2014.01 Measuring Virtual Experience in a 3-D Virtual Reality Interactive Simulator Environment: A Structural Equation Modeling Approach article pdf(967)
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