dc.contributor | 心理系 | |
dc.creator (作者) | 張李竹;顏乃欣 | zh_TW |
dc.creator (作者) | Chu, Chang-Lee;Yen, Nai-Shing | |
dc.date (日期) | 2016-12 | |
dc.date.accessioned | 12-Jun-2017 17:39:40 (UTC+8) | - |
dc.date.available | 12-Jun-2017 17:39:40 (UTC+8) | - |
dc.date.issued (上傳時間) | 12-Jun-2017 17:39:40 (UTC+8) | - |
dc.identifier.uri (URI) | http://nccur.lib.nccu.edu.tw/handle/140.119/110224 | - |
dc.format.extent | 11084625 bytes | - |
dc.format.mimetype | application/pdf | - |
dc.relation (關聯) | 中華心理學刊, Vol.59, No.1 ,P1 - 27 | |
dc.subject (關鍵詞) | 注意力 ; 偵測改變作業 ; 眼動追蹤儀 ; attention ; change detection ; eye tracker | |
dc.title (題名) | 看的越久廣告效果越好嗎?由眼動探討改變偵測作業中置入物的效果 | zh_TW |
dc.title.alternative (其他題名) | Would Longer Fixation Duration Lead to Better In-Game Advertising Effect? The Effects of Placement in a Change Detection Task from Eye Movement Evidence | |
dc.type (資料類型) | article | |
dc.identifier.doi (DOI) | 10.6129/CJP.20170112 | |
dc.doi.uri (DOI) | http://dx.doi.org/10.6129%2fCJP.20170112 | |