| dc.contributor | 資訊管理學系 | zh_TW |
| dc.creator (作者) | 梁定澎 | zh_TW |
| dc.creator (作者) | Turban, Efraim;King, David;Lee, Jae Kyu;Liang, Ting-Peng;Turban, Deborrah C. | en_US |
| dc.creator (作者) | Turban, Efraim | en_US |
| dc.creator (作者) | King, David | en_US |
| dc.creator (作者) | Lee, Jae Kyu | en_US |
| dc.creator (作者) | Liang, Ting-Peng | en_US |
| dc.creator (作者) | Turban, Deborrah C. | en_US |
| dc.date (日期) | 2015 | |
| dc.date.accessioned | 7-Sep-2017 17:42:24 (UTC+8) | - |
| dc.date.available | 7-Sep-2017 17:42:24 (UTC+8) | - |
| dc.date.issued (上傳時間) | 7-Sep-2017 17:42:24 (UTC+8) | - |
| dc.identifier.uri (URI) | http://nccur.lib.nccu.edu.tw/handle/140.119/112571 | - |
| dc.description.abstract (摘要) | The car rental industry is very competitive, and Hertz Corporation (hertz.com), the world’s largest car rental company, competes against hundreds of companies in approximately 10,400 locations in 150 countries. The strong competition negatively impacted profits. For Hertz Global Holdings, Inc. business profile and statistics, see hoovers.com/company-information/cs/company-profile.Hertz_Global_Holdings_Inc.7b9c49d62787624c.html. Hertz needs to constantly maintaining a mobile presence. Customers can easily connect with the company through its mobile site. The Hertz mobile app is available for iPhone, iPad, Android, and Windows phone. | en_US |
| dc.format.extent | 1880347 bytes | - |
| dc.format.mimetype | application/pdf | - |
| dc.relation (關聯) | Electronic Commerce, pp 257-308 Part of the Springer Texts in Business and Economics book series (STBE) | en_US |
| dc.title (題名) | Mobile Commerce and Ubiquitous Computing | en_US |
| dc.type (資料類型) | book/chapter | |
| dc.identifier.doi (DOI) | 10.1007/978-3-319-10091-3_6 | |
| dc.doi.uri (DOI) | https://doi.org/10.1007/978-3-319-10091-3_6 | |
