學術產出-Books & Chapters in Books

Article View/Open

Publication Export

Google ScholarTM

政大圖書館

Citation Infomation

題名 Overview of Electronic Commerce
作者 梁定澎
Turban, Efraim;King, David;Lee, Jae Kyu;Liang, Ting-Peng;Turban, Deborrah C.
Turban, Efraim
King, David
Lee, Jae Kyu
Liang, Ting-Peng
Turban, Deborrah C.
貢獻者 資訊管理學系
日期 2015
上傳時間 7-Sep-2017 17:45:33 (UTC+8)
摘要 Starbucks is the world’s largest coffee house chain, with about 20,800 stores in 63 countries (see Loeb 2013). Many people view Starbucks as a traditional store where customers drop in, enter an order, pay cash or by credit card for coffee or other products, consume their choices in the store, and go on about their business. The last thing many people think about is the utilization of computers in this business. The opposite is actually true. Starbucks is turning itself into a digital and social company (Van Grove 2012).
關聯 Electronic Commerce, pp 3-49 Part of the Springer Texts in Business and Economics book series (STBE)
資料類型 book/chapter
DOI https://doi.org/10.1007/978-3-319-10091-3_1
dc.contributor 資訊管理學系zh_TW
dc.creator (作者) 梁定澎zh_TW
dc.creator (作者) Turban, Efraim;King, David;Lee, Jae Kyu;Liang, Ting-Peng;Turban, Deborrah C.en_US
dc.creator (作者) Turban, Efraimen_US
dc.creator (作者) King, Daviden_US
dc.creator (作者) Lee, Jae Kyuen_US
dc.creator (作者) Liang, Ting-Pengen_US
dc.creator (作者) Turban, Deborrah C.en_US
dc.date (日期) 2015
dc.date.accessioned 7-Sep-2017 17:45:33 (UTC+8)-
dc.date.available 7-Sep-2017 17:45:33 (UTC+8)-
dc.date.issued (上傳時間) 7-Sep-2017 17:45:33 (UTC+8)-
dc.identifier.uri (URI) http://nccur.lib.nccu.edu.tw/handle/140.119/112577-
dc.description.abstract (摘要) Starbucks is the world’s largest coffee house chain, with about 20,800 stores in 63 countries (see Loeb 2013). Many people view Starbucks as a traditional store where customers drop in, enter an order, pay cash or by credit card for coffee or other products, consume their choices in the store, and go on about their business. The last thing many people think about is the utilization of computers in this business. The opposite is actually true. Starbucks is turning itself into a digital and social company (Van Grove 2012).en_US
dc.format.extent 1504104 bytes-
dc.format.mimetype application/pdf-
dc.relation (關聯) Electronic Commerce, pp 3-49 Part of the Springer Texts in Business and Economics book series (STBE)en_US
dc.title (題名) Overview of Electronic Commerceen_US
dc.type (資料類型) book/chapter
dc.identifier.doi (DOI) 10.1007/978-3-319-10091-3_1
dc.doi.uri (DOI) https://doi.org/10.1007/978-3-319-10091-3_1