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題名 SCRUM: 早期小型新創公司終極開發方式
Scrum: the ultimate solution for early stage small startups
作者 吳而立
Wu, Andy
貢獻者 吳文傑
Wu, Jack
吳而立
Wu, Andy
關鍵詞 Scrum
瀑布式開發
項目管理
敏捷式開發
新創公司
Scrum
Waterfall
Project management
Agile
Startup
日期 2018
上傳時間 3-Jul-2018 17:28:51 (UTC+8)
摘要 Scrum changes the flows and process of project development from the traditional waterfall method. Scrum focuses on being agile, encourage the organizations in the continues improvement of both their products and services, and the processes of building them. Scrum promotes a customer centered strategy and encourages the customers collaboration.
The MVP (Minimum viable product) approach allows the organizations to test their business assumptions and get immediate customers’ feedbacks and to inspect and adopt accordingly. Scrum enable the organizations to spend less resources but bringing the products and services faster to the market.
In the extremely competitive nature of startups, one must not waste but to use the limited resources effectively and efficiently. Scrum enable the team to achieve autonomy in building the products and services, provides the organizations to deliver the products and services which customers demand with less resources spent and achieve less time to market.
This paper is composed with the findings from research, 6 interviews of professionals who experienced scrum, and my professional experiences to illustrate the reason scrum is the ultimate method for early stage small startups.
參考文獻 1. Bell, Thomas E., and Thayer, T. A., (1976). Software requirements: Are they really a problem?. In Proceedings of the 2nd International Conference on Software Engineering. San Francisco, Caliofrnia, USA, 13-15 October, 1976. Los Alamitos, Califronia, USA: IEEE Computer Society Press. 61-68.
2. Sutherland, J., (2014). Scrum: The Art of Doing Twice the Work in Half the Time. 1st ed. New York: Crown Business.
3. Agilemanifesto.org. (2001). Manifesto for Agile Software Development. [ONLINE] Available at: http://agilemanifesto.org/. [Accessed 27 May 2018].
4. The Federal Aviation Administration. (2009). US Airways Flight 1549 Full Cockpit Recording. [Online Video]. 5 February 2009. Available from: https://youtu.be/mLFZTzR5u84. [Accessed: 8 June 2018].
5. Job J., (2015). Free Scrum Diagram - Descriptive Picture. [ONLINE] Available at: https://jordanjob.me/2015/12/07/scrum-diagram/. [Accessed 8 June 2018].
6. Agile Alliance. What is Role-feature-reason?. [ONLINE] Available at: https://www.agilealliance.org/glossary/role-feature/. [Accessed 6 June 2018].
7. Sutherland, J., (2014). Scrum: The Art of Doing Twice the Work in Half the Time. 1st ed. New York: Crown Business.
8. Sullenberger, C. Interviewed by: Ashley, D. Commonwealth Club of California. (21th May 2012)
9. Sullenberger, C. Interviewed by: Rodriguez, M., Smith. H. Inside The Miracle on the Hudson. (9th February 2009) CBS.
10. CBS. (2009). Flight 1549 Sully`s Perspective. [Online Video]. 30 November 2010. Available from: https://youtu.be/YBUbxkBDtm4. [Accessed: 8 June 2018].
11. America Red Cross. (2009). Red Cross - Dave Sanderson Passenger of US Airlines Flight 1549. [Online Video]. 2 May 2012. Available from: https://youtu.be/grH-k0iKF3E. [Accessed: 8 June 2018].
12. Marriott Hotels. (2016). Miracle on the Hudson: A Marriott Story. [Online Video]. 9 September 2016. Available from: https://youtu.be/_H2N59AJjig. [Accessed: 8 June 2018].
13. Chan, J. Interviewed by: Wu, A. (28th May 2018).
14. Tsou, M. Interviewed by: Wu, A. (28th May 2018).
15. Wang, B. Interviewed by: Wu, A. (29th May 2018).
16. Wang, P. Interviewed by: Wu, A. (29th May 2018).
17. Huang, J. Interviewed by: Wu, A. (3rd June 2018).
18. Mao, B. Interviewed by: Wu, A. (3rd June 2018).
描述 碩士
國立政治大學
國際經營管理英語碩士學位學程(IMBA)
105933022
資料來源 http://thesis.lib.nccu.edu.tw/record/#G0105933022
資料類型 thesis
dc.contributor.advisor 吳文傑zh_TW
dc.contributor.advisor Wu, Jacken_US
dc.contributor.author (Authors) 吳而立zh_TW
dc.contributor.author (Authors) Wu, Andyen_US
dc.creator (作者) 吳而立zh_TW
dc.creator (作者) Wu, Andyen_US
dc.date (日期) 2018en_US
dc.date.accessioned 3-Jul-2018 17:28:51 (UTC+8)-
dc.date.available 3-Jul-2018 17:28:51 (UTC+8)-
dc.date.issued (上傳時間) 3-Jul-2018 17:28:51 (UTC+8)-
dc.identifier (Other Identifiers) G0105933022en_US
dc.identifier.uri (URI) http://nccur.lib.nccu.edu.tw/handle/140.119/118257-
dc.description (描述) 碩士zh_TW
dc.description (描述) 國立政治大學zh_TW
dc.description (描述) 國際經營管理英語碩士學位學程(IMBA)zh_TW
dc.description (描述) 105933022zh_TW
dc.description.abstract (摘要) Scrum changes the flows and process of project development from the traditional waterfall method. Scrum focuses on being agile, encourage the organizations in the continues improvement of both their products and services, and the processes of building them. Scrum promotes a customer centered strategy and encourages the customers collaboration.
The MVP (Minimum viable product) approach allows the organizations to test their business assumptions and get immediate customers’ feedbacks and to inspect and adopt accordingly. Scrum enable the organizations to spend less resources but bringing the products and services faster to the market.
In the extremely competitive nature of startups, one must not waste but to use the limited resources effectively and efficiently. Scrum enable the team to achieve autonomy in building the products and services, provides the organizations to deliver the products and services which customers demand with less resources spent and achieve less time to market.
This paper is composed with the findings from research, 6 interviews of professionals who experienced scrum, and my professional experiences to illustrate the reason scrum is the ultimate method for early stage small startups.		en_US
dc.description.tableofcontents 1. Introduction 1
1.1. The Origin and History of Waterfall Development Method 2
1.2. Introduction of Waterfall Development Method 3
1.3. Origin of the Scrum Method 3
1.4. Introduction of the Scrum Method 4
1.5. US Airways Flight 1549 6
2. Waterfall Development Method 8
2.1. Planning Phase in Waterfall 8
2.2. Building Phase in Waterfall 9
2.3. Testing and Reviewing Phase in Waterfall 11
2.4. Deploying Phase in Waterfall 13
2.5. Characters of Waterfall 14
3. The Detail Scrum Development Method 16
3.1. The Roles and Responsibilities Inside a Scrum Team 18
3.1.1. The Product Owner (PO) 18
3.1.2. The Scrum Master 19
3.2. Scrum Ceremonies 21
3.2.1. Sprint Planning 21
3.2.2. Standup Meeting 22
3.2.3. Sprint Review 24
3.2.4. Sprint Retrospective 24
3.3. Tools in Scrum 25
3.3.1. The Scrum Board/sprint board 25
3.3.2. Fibonacci Cards and Time Estimating 26
4. Scrum in Practical Application 29
4.1. Interview Method and Interviewees Selection Process 29
4.2. Summary of the Interview 30
4.3. Analysis and Comparison of Waterfall and Scrum 31
4.3.1. Business centered v Customer Centered 31
4.3.2. Management style: Chain of Command v Autonomy Team 31
4.3.3. Flexibility: Fixed Scope v Flexible Adjustment 32
4.4. Requirements of Scrum 33
4.4.1. Opened Mindset and Mutual Passion 33
4.4.2. Qualified Scrum Master 33
4.5. Advantages of Scrum in Practical Application 34
4.5.1. Promotion of Teamwork, Momentum and Morale 34
4.5.2. Feasibilities and Flexibilities 35
4.6. Disadvantages and Difficulties of Scrum in Practical Application 35
4.6.1. Tradeoff Between Product Integration and Product Architect 35
4.6.2. Dependency of the Resources 36
4.7. Limitations of Scrum 36
4.7.1. Product Lifecycle 36
4.7.2. Innovation and Updates 37
4.7.3. MVP and Brand Equities 38
4.7.4. Industries Characteristic 38
5. Conclusion 40
5.1. The Miracles on the Hudson 40
5.2. Shuhari 43
Reference 45
Appendixes 47
Edited Interview Transcript 47
Interview 1 47
Interview 2 52
Interview 3 56
Interview 4 61
Interview 5 66
Interview 6 72
 		zh_TW
dc.source.uri (資料來源) http://thesis.lib.nccu.edu.tw/record/#G0105933022en_US
dc.subject (關鍵詞) Scrumzh_TW
dc.subject (關鍵詞) 瀑布式開發zh_TW
dc.subject (關鍵詞) 項目管理zh_TW
dc.subject (關鍵詞) 敏捷式開發zh_TW
dc.subject (關鍵詞) 新創公司zh_TW
dc.subject (關鍵詞) Scrumen_US
dc.subject (關鍵詞) Waterfallen_US
dc.subject (關鍵詞) Project managementen_US
dc.subject (關鍵詞) Agileen_US
dc.subject (關鍵詞) Startupen_US
dc.title (題名) SCRUM: 早期小型新創公司終極開發方式zh_TW
dc.title (題名) Scrum: the ultimate solution for early stage small startupsen_US
dc.type (資料類型) thesisen_US
dc.relation.reference (參考文獻) 1. Bell, Thomas E., and Thayer, T. A., (1976). Software requirements: Are they really a problem?. In Proceedings of the 2nd International Conference on Software Engineering. San Francisco, Caliofrnia, USA, 13-15 October, 1976. Los Alamitos, Califronia, USA: IEEE Computer Society Press. 61-68.
2. Sutherland, J., (2014). Scrum: The Art of Doing Twice the Work in Half the Time. 1st ed. New York: Crown Business.
3. Agilemanifesto.org. (2001). Manifesto for Agile Software Development. [ONLINE] Available at: http://agilemanifesto.org/. [Accessed 27 May 2018].
4. The Federal Aviation Administration. (2009). US Airways Flight 1549 Full Cockpit Recording. [Online Video]. 5 February 2009. Available from: https://youtu.be/mLFZTzR5u84. [Accessed: 8 June 2018].
5. Job J., (2015). Free Scrum Diagram - Descriptive Picture. [ONLINE] Available at: https://jordanjob.me/2015/12/07/scrum-diagram/. [Accessed 8 June 2018].
6. Agile Alliance. What is Role-feature-reason?. [ONLINE] Available at: https://www.agilealliance.org/glossary/role-feature/. [Accessed 6 June 2018].
7. Sutherland, J., (2014). Scrum: The Art of Doing Twice the Work in Half the Time. 1st ed. New York: Crown Business.
8. Sullenberger, C. Interviewed by: Ashley, D. Commonwealth Club of California. (21th May 2012)
9. Sullenberger, C. Interviewed by: Rodriguez, M., Smith. H. Inside The Miracle on the Hudson. (9th February 2009) CBS.
10. CBS. (2009). Flight 1549 Sully`s Perspective. [Online Video]. 30 November 2010. Available from: https://youtu.be/YBUbxkBDtm4. [Accessed: 8 June 2018].
11. America Red Cross. (2009). Red Cross - Dave Sanderson Passenger of US Airlines Flight 1549. [Online Video]. 2 May 2012. Available from: https://youtu.be/grH-k0iKF3E. [Accessed: 8 June 2018].
12. Marriott Hotels. (2016). Miracle on the Hudson: A Marriott Story. [Online Video]. 9 September 2016. Available from: https://youtu.be/_H2N59AJjig. [Accessed: 8 June 2018].
13. Chan, J. Interviewed by: Wu, A. (28th May 2018).
14. Tsou, M. Interviewed by: Wu, A. (28th May 2018).
15. Wang, B. Interviewed by: Wu, A. (29th May 2018).
16. Wang, P. Interviewed by: Wu, A. (29th May 2018).
17. Huang, J. Interviewed by: Wu, A. (3rd June 2018).
18. Mao, B. Interviewed by: Wu, A. (3rd June 2018).		zh_TW
dc.identifier.doi (DOI) 10.6814/THE.NCCU.IMBA.010.2018.F08-