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題名 A role for the self: Media content as triggers for involuntary autobiographical memories
作者 林淑芳
McDonald, D. G.;Sarge, M. A.;Lin, S.-F.;Collier, J. G.;Potocki, B.
Lin, Shu-Fang
貢獻者 廣告系
關鍵詞 audience; autobiographical memory; IAM; enjoyment; audience involvement; arousal; transportation
日期 2015-02
上傳時間 15-Feb-2019 11:58:51 (UTC+8)
摘要 This study examines involuntary autobiographical memories (IAMs) that are triggered by video entertainment content so that we can better understand the interplay between our conception of self and our ability to relate to narratives. We used thought-listing techniques to obtain unsolicited autobiographical memories. We examined IAMs engendered when viewing 11 different video presentations over three studies. Results indicated that IAMs are a normal part of the media experience. Generation of IAMs appears to be related to low levels of arousal, mediated by the specific content genre, with dramas producing more IAMs than comedies. Narrative involvement (transportation) triggers more IAMs for those viewing comedy programs.
關聯 Communication Research, Vol.42, pp.3-29
資料類型 article
DOI https://doi.org/10.1177%2F0093650212464771
dc.contributor 廣告系
dc.creator (作者) 林淑芳
dc.creator (作者) McDonald, D. G.;Sarge, M. A.;Lin, S.-F.;Collier, J. G.;Potocki, B.
dc.creator (作者) Lin, Shu-Fang
dc.date (日期) 2015-02
dc.date.accessioned 15-Feb-2019 11:58:51 (UTC+8)-
dc.date.available 15-Feb-2019 11:58:51 (UTC+8)-
dc.date.issued (上傳時間) 15-Feb-2019 11:58:51 (UTC+8)-
dc.identifier.uri (URI) http://nccur.lib.nccu.edu.tw/handle/140.119/122345-
dc.description.abstract (摘要) This study examines involuntary autobiographical memories (IAMs) that are triggered by video entertainment content so that we can better understand the interplay between our conception of self and our ability to relate to narratives. We used thought-listing techniques to obtain unsolicited autobiographical memories. We examined IAMs engendered when viewing 11 different video presentations over three studies. Results indicated that IAMs are a normal part of the media experience. Generation of IAMs appears to be related to low levels of arousal, mediated by the specific content genre, with dramas producing more IAMs than comedies. Narrative involvement (transportation) triggers more IAMs for those viewing comedy programs.
dc.format.extent 156078 bytes-
dc.format.mimetype application/pdf-
dc.relation (關聯) Communication Research, Vol.42, pp.3-29
dc.subject (關鍵詞) audience; autobiographical memory; IAM; enjoyment; audience involvement; arousal; transportation
dc.title (題名) A role for the self: Media content as triggers for involuntary autobiographical memories
dc.type (資料類型) article
dc.identifier.doi (DOI) 10.1177/0093650212464771
dc.doi.uri (DOI) https://doi.org/10.1177%2F0093650212464771