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題名 MediFriend 診所之商業計畫書
MediFriend Clinic Business Plan作者 許明仙
Xu, Ming-Xian貢獻者 蔡政憲
Tsai, Jason
許明仙
Xu, Ming-Xian關鍵詞 醫療
管理中心
初級和社區護理
家庭醫生計畫
臨床預防護理
medical
management center
primary and community care
Family Doctor Plan
Clinical Preventive Care日期 2020 上傳時間 3-Aug-2020 17:46:05 (UTC+8) 摘要 Taiwan has been famous for its national health insurance (NHI) system providing abundant medical resources and the high-quality service. However, the current NHI system and medical environment do not help proper medical resource utilization. Many have the mindset to receive treatment in hospitals rather than local primary clinics. In addition, the business model of the most primary clinics do not fully carry out their roles in taking care of patient’s holistic care as they should be. We also find that there is a growing need that people seek professional consultation on their daily-life healthcare issues.The motivation for opening MediFriend Clinic is to build up a new business model with the help of technology to extend our care to patients’ daily life. In MediFriend Clinic, we not only diagnose illness like other clinics do but also make it a place where people can track their overall health status. MedicFriend also does remote care and offer advices for patients’ daily health problems. We believe that this new type of service fits the needs and fulfills the purpose of primary care. 參考文獻 1. Bureau of National Health Insurance, Department of Health, Executive Yuan. (2010). National Health Insurance in Taiwan 2010. Retrieved from http://www.nhi.gov.tw/resource/webdata/attach_15634_1_national%20health%20insurance%20in%20taiwan%202010.pdf2. Civil Affairs Bureau, New Taipei City Government. (n.d.). Demographic Data. Retrieved April 2, 2020, from https://www.ca.ntpc.gov.tw/home.jsp?id=88f142fb0f4a07623. The Institute for Functional Medicine. (n.d.). The Functional Medicine Approach. Retrieved April 15, 2020, from https://www.ifm.org/functional-medicine/what-is-functional-medicine/4. Anfa Clinic (安法診所). (n.d.). Services. Retrieved April 5, 2020, from https://www.anfa.com.tw/#Services5. Department of Civil Affairs, Taipei City Government. (n.d.). Statistics. Retrieved April 5, 2020, from https://english.ca.gov.taipei/News.aspx?n=0ED6677AC39FBAF0&sms=6639445BA893E7066. DIRECTORATE-GENERAL OF BUDGET, ACCOUNTING AND STATISTICS EXECUTIVE YUAN, REPUBLIC OF CHINA. (2019). REPORT ON THE SURVEY OF FAMILY INCOME AND EXPENTITURE. Retrieved from https://win.dgbas.gov.tw/fies/doc/result/107.pdf7. Liansin Clinic (聯欣診所). (n.d.). Functional Medicine. Retrieved April 17, 2020, from https://liansin.lianan.com.tw/04_check_list.asp?sn=248. MED-NET. (n.d.-a). Doctor List. Retrieved April 15, 2020, from https://expert.med-net.com/doctorslist9. MED-NET. (n.d.). Health Checkup Institution List. Retrieved April 10, 2020, from https://med-net.com/SelfPayChannel10. Ministry of Health and Welfare. (2019). Statistics of Medical Care Institution’s Status and Hospital’s Utilization 2018. Retrieved from https://www.mohw.gov.tw/fp-4510-49339-2.html11. National Health Insurance Administration. (2019, December 17). Copayments. Retrieved March 20, 2020, from https://www.nhi.gov.tw/English/Content_List.aspx?n=E5509C8FE29950EA&topn=1D1ECC54F86E905012. National Health Insurance Administration Ministry of Health and Welfare. (2019, May).家庭醫師整合性照護計畫之監測指標及執行成效-落實以病人為中心照護與執行面監督&歷年經費執行情形 [Slides]. Retrieved from https://www.mohw.gov.tw/dl-54159-d4c2797d-e4bb-45ed-9a2b-5131d83d34c9.html13. National Health Insurance Administration, Ministry of Health and Welfare, Executive Yuan. (2018). 1.2018-2019 National Health Insurance Annual Report. Retrieved from https://www.mohw.gov.tw/dl-57014-79e2341d-3ad7-410b-a996-1e107acdbc55.html14. 國發會. (2020). Demographic Simulation System(人口推估查詢系統). Retrieved March 15, 2020, from http://https://pop-proj.ndc.gov.tw/15. 林思宇. (2015, October 8). 頂級診所安法西進 打造大老闆「抗衰老」基地. 今周刊, (981). Retrieved from https://www.businesstoday.com.tw16. 王翊綺. (2020, March 19). 小病也跑大醫院？新冠疫情讓「職業看病族」全縮了. Yahoo奇摩新聞. Retrieved from https://tw.news.yahoo.com17. 醫事司. (2017, July 25). 降低住院醫師工時，保障醫療品質與安全. Retrieved March 17, 2020, from https://www.mohw.gov.tw/cp-3539-36950-1.html18. MED-NET(醫療網). (n.d.). 註冊會員數突破30000人 28類專科醫師幫助您解決困擾問題. Retrieved April 23, 2020, from https://med-net.com/News/More/f7acea80-994b-4431-a374-cbdf83cb8d9a 描述 碩士
國立政治大學
國際經營管理英語碩士學位學程(IMBA)
107933013資料來源 http://thesis.lib.nccu.edu.tw/record/#G0107933013 資料類型 thesis dc.contributor.advisor 蔡政憲 zh_TW dc.contributor.advisor Tsai, Jason en_US dc.contributor.author (Authors) 許明仙 zh_TW dc.contributor.author (Authors) Xu, Ming-Xian en_US dc.creator (作者) 許明仙 zh_TW dc.creator (作者) Xu, Ming-Xian en_US dc.date (日期) 2020 en_US dc.date.accessioned 3-Aug-2020 17:46:05 (UTC+8) - dc.date.available 3-Aug-2020 17:46:05 (UTC+8) - dc.date.issued (上傳時間) 3-Aug-2020 17:46:05 (UTC+8) - dc.identifier (Other Identifiers) G0107933013 en_US dc.identifier.uri (URI) http://nccur.lib.nccu.edu.tw/handle/140.119/131041 - dc.description (描述) 碩士 zh_TW dc.description (描述) 國立政治大學 zh_TW dc.description (描述) 國際經營管理英語碩士學位學程(IMBA) zh_TW dc.description (描述) 107933013 zh_TW dc.description.abstract (摘要) Taiwan has been famous for its national health insurance (NHI) system providing abundant medical resources and the high-quality service. However, the current NHI system and medical environment do not help proper medical resource utilization. Many have the mindset to receive treatment in hospitals rather than local primary clinics. In addition, the business model of the most primary clinics do not fully carry out their roles in taking care of patient’s holistic care as they should be. We also find that there is a growing need that people seek professional consultation on their daily-life healthcare issues.The motivation for opening MediFriend Clinic is to build up a new business model with the help of technology to extend our care to patients’ daily life. In MediFriend Clinic, we not only diagnose illness like other clinics do but also make it a place where people can track their overall health status. MedicFriend also does remote care and offer advices for patients’ daily health problems. We believe that this new type of service fits the needs and fulfills the purpose of primary care. en_US dc.description.tableofcontents 1. Business Overview 11.1. Mission & Vison 11.2. The Motivation 21.2.1. The Current Situation-Little Price Discrimination among Medical Centers, General Hospitals and Primary Clinics 21.2.2. The Implication to Patients 31.2.3. The Implication- to Doctors in Hospitals 41.3. Our Solution 42. Market Analysis and Opportunity 62.1. Growth of Private NHI-Contracted Western Clinics in Taiwan and Greater Taipei 82.2. Number and Distribution of Private NHI-contracted Western Clinics in Greater Taipei 122.3. Revenues from NHI-covered Medical Services of NHI-contracted Private Clinics in Greater Taipei 163. Market Competition 224. Business Model 284.1. Customer Segmentation 284.2. Value Proposition 284.3. Channels 294.4. Customer Relationships 334.5. Revenue Streams 344.6. Key Resources 364.7. Key Activities 374.8. Key Partners 384.9. Cost Structure 395. Organization and Management Team 416. Financial Projections 436.1. MediFriend Clinic Start-up Expenses 436.2. Proforma Profit and Loss 446.3. Projected Balance Sheet 466.4. Projected Cash Flow Statement 487. Conclusion 498. References 50 zh_TW dc.source.uri (資料來源) http://thesis.lib.nccu.edu.tw/record/#G0107933013 en_US dc.subject (關鍵詞) 醫療 zh_TW dc.subject (關鍵詞) 管理中心 zh_TW dc.subject (關鍵詞) 初級和社區護理 zh_TW dc.subject (關鍵詞) 家庭醫生計畫 zh_TW dc.subject (關鍵詞) 臨床預防護理 zh_TW dc.subject (關鍵詞) medical en_US dc.subject (關鍵詞) management center en_US dc.subject (關鍵詞) primary and community care en_US dc.subject (關鍵詞) Family Doctor Plan en_US dc.subject (關鍵詞) Clinical Preventive Care en_US dc.title (題名) MediFriend 診所之商業計畫書 zh_TW dc.title (題名) MediFriend Clinic Business Plan en_US dc.type (資料類型) thesis en_US dc.relation.reference (參考文獻) 1. Bureau of National Health Insurance, Department of Health, Executive Yuan. (2010). National Health Insurance in Taiwan 2010. Retrieved from http://www.nhi.gov.tw/resource/webdata/attach_15634_1_national%20health%20insurance%20in%20taiwan%202010.pdf2. Civil Affairs Bureau, New Taipei City Government. (n.d.). Demographic Data. Retrieved April 2, 2020, from https://www.ca.ntpc.gov.tw/home.jsp?id=88f142fb0f4a07623. The Institute for Functional Medicine. (n.d.). The Functional Medicine Approach. Retrieved April 15, 2020, from https://www.ifm.org/functional-medicine/what-is-functional-medicine/4. Anfa Clinic (安法診所). (n.d.). Services. Retrieved April 5, 2020, from https://www.anfa.com.tw/#Services5. Department of Civil Affairs, Taipei City Government. (n.d.). Statistics. Retrieved April 5, 2020, from https://english.ca.gov.taipei/News.aspx?n=0ED6677AC39FBAF0&sms=6639445BA893E7066. DIRECTORATE-GENERAL OF BUDGET, ACCOUNTING AND STATISTICS EXECUTIVE YUAN, REPUBLIC OF CHINA. (2019). REPORT ON THE SURVEY OF FAMILY INCOME AND EXPENTITURE. Retrieved from https://win.dgbas.gov.tw/fies/doc/result/107.pdf7. Liansin Clinic (聯欣診所). (n.d.). Functional Medicine. Retrieved April 17, 2020, from https://liansin.lianan.com.tw/04_check_list.asp?sn=248. MED-NET. (n.d.-a). Doctor List. Retrieved April 15, 2020, from https://expert.med-net.com/doctorslist9. MED-NET. (n.d.). Health Checkup Institution List. Retrieved April 10, 2020, from https://med-net.com/SelfPayChannel10. Ministry of Health and Welfare. (2019). Statistics of Medical Care Institution’s Status and Hospital’s Utilization 2018. Retrieved from https://www.mohw.gov.tw/fp-4510-49339-2.html11. National Health Insurance Administration. (2019, December 17). Copayments. Retrieved March 20, 2020, from https://www.nhi.gov.tw/English/Content_List.aspx?n=E5509C8FE29950EA&topn=1D1ECC54F86E905012. National Health Insurance Administration Ministry of Health and Welfare. (2019, May).家庭醫師整合性照護計畫之監測指標及執行成效-落實以病人為中心照護與執行面監督&歷年經費執行情形 [Slides]. Retrieved from https://www.mohw.gov.tw/dl-54159-d4c2797d-e4bb-45ed-9a2b-5131d83d34c9.html13. National Health Insurance Administration, Ministry of Health and Welfare, Executive Yuan. (2018). 1.2018-2019 National Health Insurance Annual Report. Retrieved from https://www.mohw.gov.tw/dl-57014-79e2341d-3ad7-410b-a996-1e107acdbc55.html14. 國發會. (2020). Demographic Simulation System(人口推估查詢系統). Retrieved March 15, 2020, from http://https://pop-proj.ndc.gov.tw/15. 林思宇. (2015, October 8). 頂級診所安法西進 打造大老闆「抗衰老」基地. 今周刊, (981). Retrieved from https://www.businesstoday.com.tw16. 王翊綺. (2020, March 19). 小病也跑大醫院？新冠疫情讓「職業看病族」全縮了. Yahoo奇摩新聞. Retrieved from https://tw.news.yahoo.com17. 醫事司. (2017, July 25). 降低住院醫師工時，保障醫療品質與安全. Retrieved March 17, 2020, from https://www.mohw.gov.tw/cp-3539-36950-1.html18. MED-NET(醫療網). (n.d.). 註冊會員數突破30000人 28類專科醫師幫助您解決困擾問題. Retrieved April 23, 2020, from https://med-net.com/News/More/f7acea80-994b-4431-a374-cbdf83cb8d9a zh_TW dc.identifier.doi (DOI) 10.6814/NCCU202000813 en_US
