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題名 Exploring the role of media richness to information disclosure
作者 林怡伶
Lin, Yi-Ling
Luo, Jing-Ting
Chien, Shih-Yi
貢獻者 資管系
關鍵詞 Media richness theory; Privacy concern; Task technology fit; Human-robot Interaction; Information disclosure
日期 2020-09
上傳時間 2-Jun-2021 11:14:16 (UTC+8)
摘要 Technology and media change rapidly in recent years. Applying new technical tools may cause privacy concerns, leading to a low willingness to disclose personal information. Information disclosure is an important factor to facilitate the development of a new technology, which often decreases while a user`s privacy concern increases. Technical tools have to reduce user uncertainty through rich information provided. Media richness theory has been discussed in different media platforms for a while. Also, task technology fit (TTF) has been applied to various information systems across diverse task contexts. To examine the relationship between privacy concerns, information disclosure, media richness, and information technologies, the media richness theory was extended with the TTF concept in this study. Six participants were recruited to the study, where technology platforms (iPad vs. Pepper robot) and unmanned store service were included in the experimental design. The findings show that privacy concern has a negative impact on information disclosure. Additionally, the service context also significantly influences information disclosure
關聯 IEEE International Conference on Human-Machine Systems, IEEE
資料類型 conference
DOI https://doi.org/10.1109/ICHMS49158.2020.9209559
dc.contributor 資管系
dc.creator (作者) 林怡伶
dc.creator (作者) Lin, Yi-Ling
dc.creator (作者) Luo, Jing-Ting
dc.creator (作者) Chien, Shih-Yi
dc.date (日期) 2020-09
dc.date.accessioned 2-Jun-2021 11:14:16 (UTC+8)-
dc.date.available 2-Jun-2021 11:14:16 (UTC+8)-
dc.date.issued (上傳時間) 2-Jun-2021 11:14:16 (UTC+8)-
dc.identifier.uri (URI) http://nccur.lib.nccu.edu.tw/handle/140.119/135417-
dc.description.abstract (摘要) Technology and media change rapidly in recent years. Applying new technical tools may cause privacy concerns, leading to a low willingness to disclose personal information. Information disclosure is an important factor to facilitate the development of a new technology, which often decreases while a user`s privacy concern increases. Technical tools have to reduce user uncertainty through rich information provided. Media richness theory has been discussed in different media platforms for a while. Also, task technology fit (TTF) has been applied to various information systems across diverse task contexts. To examine the relationship between privacy concerns, information disclosure, media richness, and information technologies, the media richness theory was extended with the TTF concept in this study. Six participants were recruited to the study, where technology platforms (iPad vs. Pepper robot) and unmanned store service were included in the experimental design. The findings show that privacy concern has a negative impact on information disclosure. Additionally, the service context also significantly influences information disclosure
dc.format.extent 6387280 bytes-
dc.format.mimetype application/pdf-
dc.relation (關聯) IEEE International Conference on Human-Machine Systems, IEEE
dc.subject (關鍵詞) Media richness theory; Privacy concern; Task technology fit; Human-robot Interaction; Information disclosure
dc.title (題名) Exploring the role of media richness to information disclosure
dc.type (資料類型) conference
dc.identifier.doi (DOI) 10.1109/ICHMS49158.2020.9209559
dc.doi.uri (DOI) https://doi.org/10.1109/ICHMS49158.2020.9209559