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題名 Diffusion of mobile telephony: An empirical study in Taiwan
作者 Chu, Wen-Lin;Wu, Feng-Shang;Kao, Kai-Sheng;David C. Yen
朱文伶;吳豐祥;高凱聲;嚴紀中
貢獻者 科管所
關鍵詞 Mobile communications;Mobile telephony;Technology diffusion;Diffusion forecasting;Deregulation
日期 2009-10
上傳時間 26-Feb-2014 17:34:35 (UTC+8)
摘要 Mobile telephony penetration is a major indicator of mobile telephony diffusion. Taiwan had a mobile telephony penetration of 108% in 2002, ranking first in the world. This study analyzes this accelerated diffusion in terms of growth model and determinants of the diffusion rate. To eliminate the inherent uncertainty associated with choosing the optimal growth model, this study compares the performance of three conventional models, namely Gompertz, Logistic and Bass, to identify the most appropriate model, and to distinguish the forces driving the diffusion rate. Empirical results indicate that the most appropriate model is the Logistic model. Network externalities, which this study shows to be the same as the imitation effect in the Bass model, explain the superiority of the Logistic model. Moreover, market competition, which markedly reduces service prices, is identified as a primary driver of the diffusion rate of mobile telephony in Taiwan. Economic conditions, technological innovation and number of operators are insignificant factors. Finally, mobile telephony is a substitute for fixed-line telephony in Taiwan.
關聯 Telecommunications Policy, 33(9), 506-520
資料類型 article
DOI http://dx.doi.org/10.1016/j.telpol.2009.07.003
dc.contributor 科管所en_US
dc.creator (作者) Chu, Wen-Lin;Wu, Feng-Shang;Kao, Kai-Sheng;David C. Yenen_US
dc.creator (作者) 朱文伶;吳豐祥;高凱聲;嚴紀中zh_TW
dc.date (日期) 2009-10en_US
dc.date.accessioned 26-Feb-2014 17:34:35 (UTC+8)-
dc.date.available 26-Feb-2014 17:34:35 (UTC+8)-
dc.date.issued (上傳時間) 26-Feb-2014 17:34:35 (UTC+8)-
dc.identifier.uri (URI) http://nccur.lib.nccu.edu.tw/handle/140.119/64278-
dc.description.abstract (摘要) Mobile telephony penetration is a major indicator of mobile telephony diffusion. Taiwan had a mobile telephony penetration of 108% in 2002, ranking first in the world. This study analyzes this accelerated diffusion in terms of growth model and determinants of the diffusion rate. To eliminate the inherent uncertainty associated with choosing the optimal growth model, this study compares the performance of three conventional models, namely Gompertz, Logistic and Bass, to identify the most appropriate model, and to distinguish the forces driving the diffusion rate. Empirical results indicate that the most appropriate model is the Logistic model. Network externalities, which this study shows to be the same as the imitation effect in the Bass model, explain the superiority of the Logistic model. Moreover, market competition, which markedly reduces service prices, is identified as a primary driver of the diffusion rate of mobile telephony in Taiwan. Economic conditions, technological innovation and number of operators are insignificant factors. Finally, mobile telephony is a substitute for fixed-line telephony in Taiwan.en_US
dc.format.extent 402367 bytes-
dc.format.mimetype application/pdf-
dc.language.iso en_US-
dc.relation (關聯) Telecommunications Policy, 33(9), 506-520en_US
dc.subject (關鍵詞) Mobile communications;Mobile telephony;Technology diffusion;Diffusion forecasting;Deregulationen_US
dc.title (題名) Diffusion of mobile telephony: An empirical study in Taiwanen_US
dc.type (資料類型) articleen
dc.identifier.doi (DOI) 10.1016/j.telpol.2009.07.003en_US
dc.doi.uri (DOI) http://dx.doi.org/10.1016/j.telpol.2009.07.003en_US