學術產出-Periodical Articles

Article View/Open

Publication Export

Google ScholarTM

政大圖書館

Citation Infomation

題名 Using association reasoning tool to achieve semantic reframing of service design insight discovery
作者 Yuan, Soe-Tsyr Daphne;Hsieh, Pei-Kang
苑守慈
貢獻者 資管系
關鍵詞 innovation; design practice; design process; system design; interdisciplinarity
日期 2015-09
上傳時間 15-Jan-2016 15:09:15 (UTC+8)
摘要 Developing a desirable service requires in-depth understanding of customers, but discovering customer insights has depended on designers` experiences. It is hard for novice designers and designers at enterprises with Goods Dominant Logic mindsets to do this well. A partial solution rests on challenging the core design practices of reframing and frame creation. This study presents an IT-based tool with the knowledge in ConceptNet (a machine-readable commonsense knowledgebase) to facilitate a variety of association reasoning methods in the reframing and frame creation process. The concept of insight depth is proposed for measuring the influential extent of insights. Our tool has also evidenced its utility on improving the quality of the reframing and frame creation process for experienced and novice designers.
關聯 Design Studies, 40, 143-175
資料類型 article
DOI http://dx.doi.org/10.1016/j.destud.2015.07.001
dc.contributor 資管系
dc.creator (作者) Yuan, Soe-Tsyr Daphne;Hsieh, Pei-Kang
dc.creator (作者) 苑守慈zh_TW
dc.date (日期) 2015-09
dc.date.accessioned 15-Jan-2016 15:09:15 (UTC+8)-
dc.date.available 15-Jan-2016 15:09:15 (UTC+8)-
dc.date.issued (上傳時間) 15-Jan-2016 15:09:15 (UTC+8)-
dc.identifier.uri (URI) http://nccur.lib.nccu.edu.tw/handle/140.119/80615-
dc.description.abstract (摘要) Developing a desirable service requires in-depth understanding of customers, but discovering customer insights has depended on designers` experiences. It is hard for novice designers and designers at enterprises with Goods Dominant Logic mindsets to do this well. A partial solution rests on challenging the core design practices of reframing and frame creation. This study presents an IT-based tool with the knowledge in ConceptNet (a machine-readable commonsense knowledgebase) to facilitate a variety of association reasoning methods in the reframing and frame creation process. The concept of insight depth is proposed for measuring the influential extent of insights. Our tool has also evidenced its utility on improving the quality of the reframing and frame creation process for experienced and novice designers.
dc.format.extent 2688678 bytes-
dc.format.mimetype application/pdf-
dc.relation (關聯) Design Studies, 40, 143-175
dc.subject (關鍵詞) innovation; design practice; design process; system design; interdisciplinarity
dc.title (題名) Using association reasoning tool to achieve semantic reframing of service design insight discovery
dc.type (資料類型) article
dc.identifier.doi (DOI) 10.1016/j.destud.2015.07.001
dc.doi.uri (DOI) http://dx.doi.org/10.1016/j.destud.2015.07.001