Showing results 33 to 52 of 320
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Date | Title | Author(s) |
21-Mar-2018 | Consumers’ perception of corporate social responsibility in the United States and China: A study of female cosmetics consumers. | 林芝璇; Chu, Shu-Chuan; Lin, Jhih-Syuan |
21-Mar-2014 | Coverage of the Iraq War in the United States, Mainland China, Taiwan and Poland: A transnational network agenda-setting study | Guo, Lei ; Chen, i-Ning Katherine ; Vu, Hong ; Wang, Qian ; Aksamit, Radoslaw ; Guzek, Damian ; Jachimowski, Marek ; McCombs, Maxwell; 陳憶寧 |
22-Apr-2014 | CREATIVE ADVERTISING PLAN:A Case Study of Le Menu Frozen Dinners | Chu, FongKang H. |
11-Apr-2014 | Crisis Communication Research in Public Relations Journals: Tracking Research Trends over Thirty Years | An, Seonkyoung ; Cheng, I-Huei |
21-Jul-2015 | Crisis situations, communication strategies, and media coverage: A multicase study revisiting the communicative response model | Huang, Yi-Hui; 黃懿慧 |
24-Jun-2020 | Cultivating relationships with fans on Facebook: Discussing the ethical dimensions of corporate PR and marketing communication on social media | 鄭怡卉; Cheng, I-Huei |
2-Sep-2015 | Cultural Differences in Ad Persuasion | Chang, Chingching; 張卿卿 |
26-May-2015 | Discovering the unexplored in science communication: Pseudoscience news | Cheng, I-Huei; 鄭怡卉 |
21-Mar-2018 | Do Chinese consumers care about corporate social responsibility (CSR)? Implications for cosmetic advertising strategies in China | 林芝璇; Chu, Shu-Chuan; Lin, Jhih-Syuan |
12-Jan-2015 | Do stronger links with practice make perfect? | 鄭怡卉; Gregorio, Federico de;Cheng, I-Huei |
5-Oct-2023 | Does news platform matter? Comparing online Journalistic role performance to newspaper, radio, and television | 陳憶寧; Chen, Yi-Ning Katherine; Mellado, Claudia |
11-Jun-2015 | Double Standard: The Role of Environmental Consciousness in Green Product Usage | 林穎青; Lin, Ying-Ching;Chang, Chiu-Chi |
15-Feb-2019 | Effect of opponent type on moral emotions and responses to video game play | 林淑芳; Lin, Shu-Fang |
28-Apr-2020 | Effects of the Number of Advertised Brands in a Choice Set: A Meta-Cognitive Process | 張卿卿; Chang , Chingching; 張偉珊; Chang , Wei‐Shan; 游婉雲; Yu, Wan‐Yun |
15-Jan-2016 | Endorsements move students to choose candidate | Wei, Ran1 wei;Lo, Ven-hwei;Chang, Chingching; 張卿卿 |
27-Jul-2015 | Erratum: "Crisis communicative strategies in Taiwan: Category, continuum, and cultural implication" (Public Relations Review (2005) vol. 31 (229-238) 10.1016/j.pubrev.02.016) | Huang, Y.-H.;Lin, Y.-H.;Su, S.-H.; 黃懿慧;林穎萱 |
21-Mar-2018 | Examining how dependence on smartphones at work relates to Chinese employees’ workplace social capital, job performance, and smartphone addiction. | 林翠絹; Li, Li; Lin, Trisha T C |
5-Jan-2015 | Examining the presentation of self in popular blogs: A cultural perspective | 陳憶寧; Chen, Yi-Ning |
11-Oct-2018 | Exploring the memory network change in synergy: The effect-based concept map approach | 張郁敏; Chang, Yuhmiin |
15-Feb-2019 | Extending society: The role of personal networks and gratification-utilities in the use of interactive communication media. | 林淑芳; Dimmick, J.;Ramirez, Jr., A.;Wang, T.;Lin, S.-F.; Lin, Shu-Fang |