Showing results 45 to 64 of 320
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| Date | Title | Author(s) |
| 15-Feb-2019 | Effect of opponent type on moral emotions and responses to video game play | 林淑芳; Lin, Shu-Fang |
| 28-Apr-2020 | Effects of the Number of Advertised Brands in a Choice Set: A Meta-Cognitive Process | 張卿卿; Chang , Chingching; 張偉珊; Chang , Wei‐Shan; 游婉雲; Yu, Wan‐Yun |
| 15-Jan-2016 | Endorsements move students to choose candidate | Wei, Ran1 wei;Lo, Ven-hwei;Chang, Chingching; 張卿卿 |
| 27-Jul-2015 | Erratum: "Crisis communicative strategies in Taiwan: Category, continuum, and cultural implication" (Public Relations Review (2005) vol. 31 (229-238) 10.1016/j.pubrev.02.016) | Huang, Y.-H.;Lin, Y.-H.;Su, S.-H.; 黃懿慧;林穎萱 |
| 21-Mar-2018 | Examining how dependence on smartphones at work relates to Chinese employees’ workplace social capital, job performance, and smartphone addiction. | 林翠絹; Li, Li; Lin, Trisha T C |
| 5-Jan-2015 | Examining the presentation of self in popular blogs: A cultural perspective | 陳憶寧; Chen, Yi-Ning |
| 11-Oct-2018 | Exploring the memory network change in synergy: The effect-based concept map approach | 張郁敏; Chang, Yuhmiin |
| 15-Feb-2019 | Extending society: The role of personal networks and gratification-utilities in the use of interactive communication media. | 林淑芳; Dimmick, J.;Ramirez, Jr., A.;Wang, T.;Lin, S.-F.; Lin, Shu-Fang |
| 13-Dec-2018 | Food Crisis Coverage in Social and Traditional Media: A Case Study of the Ting Hsin Tainted Oil Crisis | 陳憶寧; CHEN, Yi-Ning Katherine |
| 15-Feb-2019 | Gender differences and the effect of contextual features on game enjoyment and responses. | 林淑芳; Lin, Shu-Fang |
| 18-Jun-2015 | Gender Differences in Unrealistic Optimism About Marriage and Divorce: Are Men More Optimistic and Women More Realistic? | 林穎青;Raghubir, Priya; Lin, Ying-Ching;Raghubir, Priya |
| 12-Jan-2015 | Going head to head: Content analysis of high profile conflicts as played out in the press | 鄭怡卉; Shin, Jae-Hwa;Cheng, I-Huei;Yan, Jin;Cameron, Glen T. |
| 26-Dec-2014 | Guilt Regulation: The Relative Effects of Altruistic versus Egoistic Appeals for Charity Advertising | 張卿卿; Chang, Chingching |
| 12-Jan-2015 | How adolescents learn to be consumers : an eclectic approach | 郭貞; Cheng, Kuo |
| 14-Feb-2022 | How Do individuals’ world views shape their perceptions of AI | 陳憶寧; Chen, Y. N. Katherine |
| 25-Jan-2021 | How Morality Judgments Influence Humor Perceptions of Prankvertising | 張卿卿; Chang, Chingching |
| 26-Oct-2018 | How salient pictures in magazine advertisements bias consumers` preference construction: A comparison with product pages in e-stores applying dual system model | Chang, Chingching; 張卿卿 |
| 26-Jun-2018 | How Salient Pictures in Magazine Advertisements Bias Consumers’ Preference Construction: A Comparison with Product Pages in e-Stores Applying a Dual System Model | 張卿卿; Chang, Chingching |
| 14-Sep-2015 | IMAGE RESTORATION STRATEGIES AND LITIGATION PUBLIC RELATIONS IN THE CASE OF THE UNFINISHED PRESIDENTIAL ELECTION IN TAIWAN | Pan, Po-Lin;Cheng, I-Huei; 鄭怡卉 |
| 27-May-2021 | Impacts of Attitudes Toward Government and Corporations on Public Trust in Artificial Intelligence | 陳憶寧; Chen, Yi-Ning Katherine; Wen, Chia-Ho Ryan |