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題名 調節焦點契合之後設分析
A meta-analysis of regulatory fit studies
作者 陳玉珊
Chen, Yu Shan
貢獻者 樓永堅<br>別蓮蒂
陳玉珊
Chen, Yu Shan
關鍵詞 調節焦點契合
regulatory fit
日期 2010
上傳時間 7-Oct-2011 14:12:10 (UTC+8)
摘要 Since Higgins presented regulatory fit theory in 2000, over 200 studies have demonstrated that regulatory fit processes moderate both information processing and outcome responses substantially. However, scholars characterize regulatory fit diversely and manipulate the definition. Researchers have highlighted this issue and recommended further investigations to clarify regulatory fit heterogeneity, which is derived from two sources: conceptual viewpoints of regulatory fit and methods for regulatory fit induction (Aaker, 2006; Avnet, 2006; Cesario, 2008; Pham, 2009). This study decomposes manipulation heterogeneity for researching regulatory fit from the experimental methodology viewpoint. Rather than providing a summary of existing methods, this study proposes a critical moderator embedded in these techniques, which objectifies the regulatory fit concept using a calculable index. The proposed index can be used to predict the strength of the regulatory fit effect, and explain manipulation heterogeneity when researching regulatory fit.
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描述 博士
國立政治大學
企業管理研究所
94355512
99
資料來源 http://thesis.lib.nccu.edu.tw/record/#G0094355512
資料類型 thesis
dc.contributor.advisor 樓永堅<br>別蓮蒂zh_TW
dc.contributor.author (Authors) 陳玉珊zh_TW
dc.contributor.author (Authors) Chen, Yu Shanen_US
dc.creator (作者) 陳玉珊zh_TW
dc.creator (作者) Chen, Yu Shanen_US
dc.date (日期) 2010en_US
dc.date.accessioned 7-Oct-2011 14:12:10 (UTC+8)-
dc.date.available 7-Oct-2011 14:12:10 (UTC+8)-
dc.date.issued (上傳時間) 7-Oct-2011 14:12:10 (UTC+8)-
dc.identifier (Other Identifiers) G0094355512en_US
dc.identifier.uri (URI) http://nccur.lib.nccu.edu.tw/handle/140.119/51479-
dc.description (描述) 博士zh_TW
dc.description (描述) 國立政治大學zh_TW
dc.description (描述) 企業管理研究所zh_TW
dc.description (描述) 94355512zh_TW
dc.description (描述) 99zh_TW
dc.description.abstract (摘要) Since Higgins presented regulatory fit theory in 2000, over 200 studies have demonstrated that regulatory fit processes moderate both information processing and outcome responses substantially. However, scholars characterize regulatory fit diversely and manipulate the definition. Researchers have highlighted this issue and recommended further investigations to clarify regulatory fit heterogeneity, which is derived from two sources: conceptual viewpoints of regulatory fit and methods for regulatory fit induction (Aaker, 2006; Avnet, 2006; Cesario, 2008; Pham, 2009). This study decomposes manipulation heterogeneity for researching regulatory fit from the experimental methodology viewpoint. Rather than providing a summary of existing methods, this study proposes a critical moderator embedded in these techniques, which objectifies the regulatory fit concept using a calculable index. The proposed index can be used to predict the strength of the regulatory fit effect, and explain manipulation heterogeneity when researching regulatory fit.en_US
dc.description.tableofcontents ABSTRACT 1
CONTENTS 3
TABLES 6
FIGURES 7
CHAPTER 1 7
INTRODUCTION 7
1.1 RESEARCH BACKGROUND AND STUDY PURPOSE 7
1.2 STANDPOINT OF THE CURRENT STUDY 8
1.2.1 Definition of Regulatory Fit 8
1.2.2 Regulatory Orientation and Self-Regulatory Strategies 8
1.2.3 Regulatory Forms 9
1.2.4 Core Concept of the Current Study 10
CHAPTER 2 11
LITERATURE REVIEW 11
2.1 OVERVIEW 11
2.2 BACKGROUND THEORIES 12
2.2.1 Self-Discrepancy Theory 13
2.2.2 Regulatory Focus Theory 13
2.3 REGULATORY FIT 16
2.3.1 Isolate Regulatory Fit from Goal Attainment 16
2.3.2 Isolate Regulatory Fit from Pleasure Mood 17
2.4 MANIPULATIONS OF REGULATORY FIT 17
2.4.1 Dividing Participants into Distinct Regulatory Groups 18
2.4.2 Manipulating Regulatory Strategies 19
2.5 REGULATORY FORMS 20
2.5.1 Pursuit and Maintenance of the Goal 21
2.5.2 Escape and Distance from the Anti-Goal 22
2.5.3 Corresponding Regulatory Strategies 22
2.6 COMMONLY USED MEASUREMENTS AND MANIPULATIONS 23
2.6.1 Commonly Used Measurements 23
2.6.2 Commonly Used Priming Techniques 32
2.6.3 Commonly Used Framing Techniques 35
2.7 MATCHING REGULATORY STRATEGIES WITH ORIENTATION 38
2.7.1 Theory of Similarity 39
2.7.2 Matching between Regulatory Orientation and Strategy 41
CHAPTER 3 48
METHOD 48
3.1 IDENTIFICATION OF STUDIES 48
3.1.1 Literatures Search 48
3.1.2 Inclusion Criteria 48
3.1.3 Studies Included in Current Study 54
3.2 OUTCOME VARIABLES AND EFFECT SIZE MEASURE 55
3.3.1 Outcome Variables 55
3.2.2 Unit of Analysis 57
3.2.3 To Calculate the Matching Discrepancy 58
3.3 PROCEDURES OF META-ANALYSIS 59
3.3.1 Meta-Regression 59
3.3.2 Comparison Model of Meta-Analysis 60
CHAPTER 4 62
RESULTS 62
4.1 DISTRIBUTION OF EFFECT SIZES 62
4.2 THE OVERALL REGULATORY FIT EFFECT 63
4.3 HYPOTHESIS TESTING 65
4.4 OTHER POSSIBLE PREDICTORS IN MANIPULATIONS 68
4.4.1 Promotion versus Prevention Group 68
4.4.2 Desired Goal versus Undesired Anti-Goal 69
CHAPTER 5 71
FURTHER ANALYSES 71
5.1 POSSIBLE PSEUDO-NEGATIVE OUTCOME 71
5.2 MEASURED ORIENTATION VERSUS MANIPULATED FOCUS 72
5.2.1 Usage Frequency of Measurements 72
5.2.2 Usage Frequency of Manipulations 73
5.3 MAESTRO EFFECT 74
5.4 MANIPULATION AND CONFOUNDING CHECKS 76
CHAPTER 6 78
CONCLUSIONS AND DISCUSSIONS 78
6.1 CONCLUSIONS 78
6.1.1 Manipulating and Knowing Regulatory Fit 78
6.1.2 Steps to Manipulate Regulatory Fit 79
6.1.3 Other Possible Predictors in Manipulations 80
6.2 FURTHER INSIGHTS AND ISSUES 81
6.2.1 An Issue of Multiple Goals 81
6.2.2 Measurements versus Manipulations 81
6.2.3 Manipulation Checks 83
6.3 SUGGESTIONS 83
6.3.1 Suggestions on Measurements 84
6.3.2 Suggestions on Priming Techniques 85
6.3.3 Suggestions on Framing Techniques 87
6.3.5 Possible Confusion in Manipulating Strategies 89
6.4 LIMITATIONS 91
REFERENCE 93
zh_TW
dc.language.iso en_US-
dc.source.uri (資料來源) http://thesis.lib.nccu.edu.tw/record/#G0094355512en_US
dc.subject (關鍵詞) 調節焦點契合zh_TW
dc.subject (關鍵詞) regulatory fiten_US
dc.title (題名) 調節焦點契合之後設分析zh_TW
dc.title (題名) A meta-analysis of regulatory fit studiesen_US
dc.type (資料類型) thesisen
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