| 2012 |
The Effect of Personified Animals in Advertising: An Exploration of Action and Emotion as Determinants of Personification Level. |
黃家萱 |
thesis |
pdf(990) |
| 2012 |
The Marketing Research for News Website - An Empirical Case of Yahoo! News |
林裕凱 |
thesis |
說明頁(466) |
| 2012 |
The study on the popularity of adorable and violent cartoon characters |
詹婉瑜 |
thesis |
pdf(917) |
| 2012 |
The Study on the Influence of Endorsers’ Gender, Advertising Appeal, Product Involvement toward the Advertising Effectiveness |
許雅雯、Hsu, Ya Wen |
thesis |
說明頁(362) |
| 2012 |
A Research of the Relationship among Food Quality, Service Quality, Perceived Value, Customer Satisfaction and Loyalty in Teppanyaki Restaurant- An Empirical Case of "Kyoto Teppanyaki" |
高嘉駿 |
thesis |
pdf(654) |
| 2012 |
The Real Estate Advertising and Social Change：Informational Advertising or Transformational Advertising |
黃筱萱 |
thesis |
說明頁(491) |
| 2012 |
Information literacy and the ability to plan/produce cloud-curated video channels - A study of 9x9.tv curators |
趙敏含、Chao, Min Han |
thesis |
pdf(1491) |
| 2012 |
The Cultural Politics and Economy of Film Critique in Taiwan: From Taiwan New Cinema to Post-New Cinema |
林昱、Lin, Yu |
thesis |
pdf(1866) |
| 2012 |
Visual Representation of Popular Science Publications of Global Warming |
鄧宗聖、Deng, Tzong Sheng |
thesis |
pdf(1133) |
| 2012 |
The relationship among media use, body image and intention to undergo cosmetic enhancement. |
黃信璁 |
thesis |
pdf(850) |
| 2012 |
The Ethics of Animated News on TV:Representation of Truth? |
張涵絜、Chang, Han Jie |
thesis |
pdf(319) |
| 2012 |
Lovers’ discourses of single women in Taiwan: writing / reading the epigram on social networking sites |
陳維平、Chen, Wei Ping |
thesis |
pdf(1249) |
| 2012 |
Go Through the Motions: “Like” as Social Strategy in Interaction Ritual Chain on Facebook |
黃淑琳、Huang, Shu Lin |
thesis |
pdf(332) |
| 2012 |
The study on the effectiveness of product involvement and product placement on television drama |
沈曉翠 |
thesis |
pdf(636)pdf(301) |
| 2012 |
Exploring the Dynamics of Mediated Celebrity Culture: The Imagination of Spectacle and Performance between Fandom and Celebrities through Facebook |
謝靜雯 |
thesis |
pdf(1979) |
| 2012 |
The User Is the Message: A Case Study of Facebook Pages in Taiwan |
施伯燁、Shih, Po Yeh |
thesis |
pdf(388) |
| 2012 |
Open access: Non-commerical scholarly communication and government’s role |
劉忠博、Liu, Zhong-bo |
thesis |
pdf(1076) |
| 2012 |
A Study of the Credibility of 3D Animation used in Television News |
周欣怡、Chou, Hsin I |
thesis |
pdf(795)pdf(967) |
| 2012 |
Fraud group is expert of storyteller?To interpret the scam guideline of fraud group by narrative theory |
何瑞玲 |
thesis |
|
| 2012 |
Public Forum or Entertainment？The Performance of News Talk Shows in Taiwan |
林莉琳、Lin, Li Lin |
thesis |
pdf(1013) |
| 2012 |
The Agenda-Setting Effects of Corporate News Releases on Media Coverage of HTC |
何榮軒、Eddie Ho |
thesis |
pdf(421) |
| 2011 |
A study about Media Frames and Domestication Strategies of Disaster News-Take Fukushima Daiichi Nuclear Disaster as an Example |
黃邦傑、Huang, Pang Chieh |
thesis |
pdf(314) |
| 2012 |
Breaking Into the Fourth Wall: Generating Personalized Interactive Narratives for 3D Drama Environments |
吳蕙盈、Wu, Hui Yin |
thesis |
pdf(1195) |
| 2010 |
Multi-player Pervasive Social Game(MPSG) in Tamsui |
陳正和、Chen ,Cheng Ho |
thesis |
pdf(838) |
| 2010 |
Mobile device game player behaviors and games development analysis - using smartphone as an example |
林姿旻、Tzu-Min Lin |
thesis |
pdf(1553) |
