Showing results 33 to 52 of 354
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Date | Title | Author(s) |
11-Jan-2009 | The Effectiveness of Different Advertising Message Appeals:An Analysis of Taiwanese TV Commercials | 邱志聖 |
8-Jul-2014 | The Effects of Standardization and Trust on Franchisee’s Performance and Satisfaction: A Study on Franchise Systems in the Growth Stage | 邱志聖; Chiou, Jyh-Shen ; Droge, Cornelia |
25-Nov-2014 | The Effects of Artist Adoration and Perceived Risk of Getting Caught on Attitude and Intention to Pirate Music in the United States and Taiwan | 邱志聖; Chiou,Jyh-Shen;Cheng,Hsiao-I;Huang,Chien-Yi |
3-Dec-2008 | The Effects of Attitude,Subjective Norm,and Perceived Behavioral Control on Consumers` Purchase Intention:The Moderating Effects of Product Knowledge and Attention to Social Comparison Information | 邱志聖; Chiou,Jyh-Shen |
3-Dec-2008 | The effects of satisfaction, opportunism, and asset specificity on consumers` loyalty intention toward internet portal sites | 邱志聖; Chiou,Jyh‐Shen;Shen,Chung‐Chi |
25-May-2020 | Electronic Integration and Capability Widening for OEM Suppliers: The Influence of Supplier Innovativeness and Product Modularity | 譚丹琪; Tan, Danchi; 蕭丞傑; Hsiao, Cheng-Chieh; 邱志聖; Chiou, Jyh-Shen |
4-Jan-2016 | FMCG產業品牌建構成功關鍵因素探討 -以A居家生活用品廠商為例 | 鄧弼文 |
3-Dec-2008 | Horizontal and Vertical Individualism and Collectivism Among College Students in the United States,Taiwan,and Argentina | 邱志聖; Chiou,Jyh-Shen |
25-Nov-2014 | How Much Can You Trust Online Information? Cues for Perceived Trustworthiness of Consumer-generated Online Information | 邱志聖; Pan,Lee-Yun;Chiou,Jyh-Shen |
12-May-2014 | How negative online information affects consumers` brand evaluation: The moderating effects of brand attachment and source credibility | 邱志聖; Chiou, Jyh-Shen; Hsu, Arlene Chi-Fen; Hsieh, Chia-Hung |
6-Oct-2010 | The Impact of Country of Origin on Consumer atisfaction: The Case of Low versus High Product Knowledge | 邱志聖 |
3-Dec-2008 | The Impact of Country of Origin on Pre-rial and Post-Trial Product Evaluations:The Moderating Effect of Consumer Expertise | 邱志聖; Chiou,Jyh-Shen |
6-Oct-2010 | The Impact of Negative Messages and Perceived Social Relationships on Online Information Trust | 邱志聖 |
25-Nov-2014 | The Impact of Perceived Ease of Use on Internet Service Adoption: The Moderating Effects of Temporal Distance and Perceived Risk | 邱志聖; Shen,Chung-Chi;Chiou,Jyh-Shen |
25-Nov-2014 | The Impact of Social Darwinism Perception, Status Anxiety, Perceived Trust of People, and Cultural Orientation on Consumer Ethical Beliefs | 邱志聖; Chiou,Jyh-Shen;Pan,Lee-Yun |
28-Jun-2017 | Interpartner learning, dependence asymmetry and radical innovation in customer-supplier relationships | 邱志聖; Jean, Ruey-Jer Bryan; Chiou, Jyh-Shen ; Sinkovics, Rudolf R. |
14-Dec-2015 | Investigating the Consumer Social-Adjustment and Value-Expressive Perceives Ends in Product Purchasing Decisions | Chiou,Jyh-Shen; 邱志聖 |
3-Dec-2008 | Investigating the Social-Adjustment and Value-Expressive Perceived Ends:A Cross National Study | 邱志聖; Chiou,Jyh-Shen |
30-Oct-2012 | IP camera市場策略行銷分析-以V公司為例 | 陳建宏; Chen, Gen Hom |
18-Sep-2009 | iPod態度與忠誠度對Apple電腦其他商品之態度影響 | 張珮芬 |