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Showing results 8 to 27 of 320 < previous   next >
DateTitleAuthor(s)
16-Jun-2016A comparative study of the relationship between mobile phone use and social capital among college students in Shanghai and Taipei陳憶寧; Chen, Katherine Yi-Ning;Lo, V. H.;Wei, R.;Xu, X. G.;Zhang, G. L.
26-Jun-2018A Meta-Cognitive Model of the Effects of Susceptibility to Persuasion Self-Beliefs on Advertising Effects張卿卿; Chang, Chingching
21-Jul-2015A Revisit of Symmetrical Communication From an International Perspective: Status, Effect, and Future Research DirectionsHuang, Yi-Hui; 黃懿慧
15-Feb-2019A role for the self: Media content as triggers for involuntary autobiographical memories林淑芳; McDonald, D. G.;Sarge, M. A.;Lin, S.-F.;Collier, J. G.;Potocki, B.; Lin, Shu-Fang
28-Oct-2020A study of privacy behavior of Taiwan Facebook users after the Cambridge Analytica scandal陳憶寧; Chen, Y.N. Katherine; 溫嘉禾
22-Jun-2015A study on effects of dramatized television news: From perspectives of agenda setting and motivations for TV news viewingChen, Yi-Ning Katherine; 陳憶寧
2-Oct-2015Advertising in TaiwanLiu, Jeanne; 劉美琪
6-Dec-2013Age matters: Short Message Service advertising reading behaviours張郁敏; Chang, Yuhmiin
25-Feb-2015Agency practitioners` perceptions of professional ethics in TaiwanChen, Amber Wenling;Liu, Jeanne Mei-Chyi; 陳文玲;劉美琪
2-Sep-2015Ambivalent Attitudes and PersuasionChang, Chingching; 張卿卿
28-Nov-2018Ambivalent Facebook Users: Anxious Attachment Style and Goal Cognition張卿卿; Chang, Chingching
5-Jan-2015Ambivalent Versus Univalent Voters: Perceived Media Influences and Third-Person Perceptions張卿卿;魏然;羅文輝; Chang, Ching-Ching;Ran, Wei;Lo, Ven-Hwei
14-Apr-2020An analysis of false claims in Taiwan’s newspaper nutritional products advertisements during the colonial period孫秀蕙
4-Jun-2021Analysis of campaign issue dynamics陳憶寧; Chen, Yi Ning
21-Mar-2018Antecedents and consequences of cross-media usage: A study of a TV program`s official web site林芝璇; Lin, Jhih-Syuan; Cho, Chang-Hoan
21-Mar-2018Are you following me? A content analysis of TV networks’ brand communication on Twitter林芝璇; Lin, Jhih-Syuan; Peña, Jorge
12-Jan-2015Assessing cultivation theory and public health model for crime reporting張郁敏; Chang, Yuh-Miin;Reber, Bryan H.
11-Jun-2015Attributions and Outcomes of Customer Misbehavior林穎青; Huang, Wen-Hsien;Lin, Ying-Ching;Wen, Yu-Chia
18-Jun-2015Avoiding Anxiety, Being in Denial, or Simply Stroking Self-Esteem: Why Self-Positivity?林建煌;林穎青;Raghubir, Priya; Lin, Chien-Huang;Lin, Ying-Ching;Raghubir, Priya
10-Dec-2015Before–after appeals: a dual-route effect modelChang, Chingching; 張卿卿