臺灣商務華語教學發展及教材分析

Abstract

華人社會在經濟與商務活動發展上的日益蓬勃，連帶使商務華語的學習需求漸增。本研究旨在透過文獻理論的梳理，及對兩岸商務華語在學術研究、課程設置與教材出版等現況之觀察，了解目前商務華語在華語教學中的定位，以架構臺灣商務華語教學發展的完整樣貌，並針對詞彙、語法、文化點及練習等教材要素之內容，分析、檢視現今市面上的商務華語在正規課程教材與自學式教材的編製上，是否能符合教學者及學習者的需求。\n 藉由理論探究與內容分析，本研究發現，在總體發展概論方面，中國大陸投入商務華語教學的資源與研究較多，故於學術研究、課程設置及教材出版的質與量上均相當多元多樣，在商務華語教學的教學需求、主題熱度與研究成熟度上，兩岸雖起步點大致相同，推動程度卻南轅北轍，就目前臺灣的學習需求狀況來看，商務華語教學實有其積極推展與深入研究及重視之必要；而在現有教材的分析與檢視方面，雖目前臺灣可供選擇之正規課程教材種類與數量皆少，但在教材的研發上已漸能貼近商務學習者的需求，然自學式教材在整體編寫上多有限制，在內容設計與版面編排的拿捏上仍有待開發與加強。\n 經過觀察、分析並總結研究結果後，本研究於文末分就應用層面的「教材編寫」，與理論層面的「研究發展」兩部份提出相關建議，以供未來研究參考，期能給予商務華語教師與教材編輯者一些具體的方向與意見，以改善教材內容、提昇教材品質。

The vigorous development of Chinese economical and commercial activities during the last decades also increased the demand for teaching and learning Business Chinese. The present study aims to define the status and the significance of Business Chinese in the research and practice of Teaching Chinese as a Second Language in Taiwan. To do this, academic records on teaching and learning Business Chinese as well as curriculum planning, course materials and self-study materials will be analyzed. Basic elements of language learning, such as vocabulary, grammar, cultural notes and practices, will be examined in common used Taiwanese teaching materials and the results of these analyses will be compared with the needs of teachers and learners today.\n The present study reveals that teaching materials published in Taiwan as well as curricula in Taiwanese higher education institutions do not display a great variety in purposes. Another result is that the economical situation in Taiwan does not play a significant role in the present editions of Taiwanese teaching materials for Business Chinese. Furthermore, academic research on Business Chinese is much less done in Taiwan than in Mainland China and there is still room for further research about how the needs for learners can be defined and how Business Chinese can be integrated in the Chinese language courses as well as about other items. \n Some developments in the composition of teaching materials for teaching Business Chinese in higher education institutions can been discerned. More concern is given to communicative teaching practices and the materials and curricula come closer to the needs of the learners today although the present materials still do not show a great variety in different communicative activities for classroom teaching. Self-learning materials, on the other side, still need to be developed further and strengthened both in content design and layout.\n Based on the results of this study, suggestions were given for teaching Business Chinese in Taiwan, for editing and developing new teaching materials and for further academic research on Business Chinese.