Showing results 41 to 60 of 179
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Date | Title | Author(s) |
2-Sep-2015 | THE DETERMINANTS OF CUSTOMER LOYALTY: AN ANALYSIS OF INTANGIBILE FACTORS IN THREE SERVICE INDUSTRIES | Bei, Lien-Ti;Chiao, Yu-Chungh; 別蓮蒂 |
3-Oct-2019 | The Effects of Logo Frame Design on Brand Extensions | 別蓮蒂; Bei, Lien-Ti; Chen, Yu-Shan Athena* |
3-Oct-2019 | The Effects of Subjective Knowledge and Naïve Theory on Consumers’ Inference of Missing Information | 別蓮蒂; Bei, Lien-Ti*; Cheng, Li-Keng |
2-Sep-2015 | The Influences of Price Dispersion and the Manufacturer`s Suggested Price on Consumers` Boundaries of Acceptable Price: Expected Price as a Mediator | Chen, Etta Y. I.;Bei, Lien-Ti; 別蓮蒂 |
2-Sep-2015 | The Values and Lifestyles of Prior Mature Chinese Consumers | Bei, Lien-Ti;Wang, Chih-Ping;Lin, Hung-Miao; 別蓮蒂 |
6-Oct-2010 | The Thinking Style and Information Source Preference for Consumers with an Interdependent-Self versus an Independent-Self | 別蓮蒂; Bei, Lien-Ti |
6-Oct-2010 | The Values and Lifestyles of Prior Mature Chinese Consumers | 別蓮蒂 |
6-Oct-2010 | What Makes You Satisfied: The Brand, Store, or Employee? | 別蓮蒂 |
7-Dec-2010 | 世代特性與其認知品牌個性之比較研究 | 盧怡安 |
26-Nov-2018 | 主觀產品知識與素樸理論對產品資訊中遺漏訊息推論的影響 | 別蓮蒂; 成力庚 |
11-Sep-2009 | 人口統計、心理層面及市場環境對消費者所願意付出最大交通時間及消費行為之影響─以美髮店為例 | 郭曉文 |
6-Oct-2010 | 付款時點對消費者購買意願的影響-考慮產品類別的調節效果 | 別蓮蒂 |
26-Nov-2018 | 以眼動注視反應探討品牌識別標誌之美感判斷歷程 | 別蓮蒂; 蔡介立; 楊偉顥; 游婉雲 |
26-Nov-2018 | 以自發性導引法再探虛擬世界中的沉浸體驗 | 別蓮蒂; 黃增隆; 樓永堅 |
15-Apr-2016 | 企業參與公益活動與公益行銷之研究 | 游舒惠 |
18-Apr-2007 | 企業品牌傘策略中產品品牌對企業形象之回饋效果研究 | 別蓮蒂 |
25-Nov-2008 | 企業品牌傘策略之企業名稱背書效果 | 別蓮蒂; Bei, Lien-Ti |
18-Apr-2007 | 企業品牌傘策略:影響企業名稱背書效果之因素探討 | 別蓮蒂 |
6-May-2016 | 企業品牌背書於消費者對新產品的信任度與市場接受度之影響 | 陳玉玫 |
2-Sep-2020 | 企業員工對於所屬組織之企業社會責任活動的認知及參與態度 | 陳秋媚; Chen, Cho-May |