| 2017-07 |
Mining association rules between positive word-of-mouth on social network sites and consumer acceptance: A study for derivative product of animations, comics, and games |
Sheu, Jyh Jian、Chu, K.-T.、許志堅 |
article |
pdf(452) |
| 2017-07 |
The associate impact of individual internal experiences and reference groups on buying behavior: A case study of animations, comics, and games consumers |
Sheu, Jyh Jian、Chu, K.-T.、Wang, S.-M.、許志堅 |
article |
pdf(550) |
| 2017-05 |
The influence of media multitasking on the impulse to buy: A moderated mediation model |
Chang, Yuhmiin、張郁敏 |
article |
pdf(385) |
| 2017-04 |
Exploring Wasteful Consumption |
林穎青、Lin, Ying-Ching、Chang, Chiu-chi Angela |
article |
pdf(663) |
| 2016-10 |
Local or Global Image? The Role of Consumers` Local-Global Identity in Code-Switched Advertising Effectiveness Among Monolinguals |
林穎青、林穎青、Lin, Ying-Ching、Wang, Kai-Yu、Lin, Ying-Ching、Wang, Kai-Yu |
article |
pdf(474) |
| 2016 |
網路素人創作內容決策歷程與觸動點分析-循序樣式探勘技術之應用 |
張郁敏、蔡介元 |
article |
pdf(422) |
| 2017-07 |
Fear in Virtual Reality (VR): Fear elements, coping reactions, immediate and next-day fright responses toward a survival horror zombie virtual reality game |
Lin, Jih-Hsuan Tammy、林日璇 |
article |
pdf(624) |
| 2017-01 |
How do You Connect on Facebook? The Associations of Facebook Connection Strategies with Perceived Social Support and Psychological Well-being |
林日璇、Lin, Jih-Hsuan |
article |
pdf(598) |
| 2016 |
Sociotechnical analysis of nurses` use of personal mobile phones at work |
林翠絹、Bautista, John Robert、Lin, Trisha T.C. |
article |
pdf(533) |
| 2014 |
Content characteristics of IPTV: Analysis of sensationalism, localism, and interactivity |
林翠絹、Lin, Trisha T.C.、Zhou, Shuhua、Cui, Di |
article |
pdf(489) |
| 2016 |
Who Avoids Location-Based Advertising and Why? Investigating the Relationship between User Perceptions and Advertising Avoidance |
林翠絹、Shin, Wonsun、Lin, Trisha Tsui-Chuan |
article |
pdf(478) |
| 2016-11 |
Sociotechnical analysis of nurses` use of personal mobile phones at work |
林翠絹、Bautista, J. R. R、Lin, Trisha Tsui-Chuan |
article |
pdf(433) |
| 2016-02 |
Developing emerging location-based mobile advertising in Singapore: A socio-technical perspective |
林翠絹、Lin, T. T. C. |
article |
pdf(504) |
| 2016-05 |
Responding to media convergence: Regulating multi-screen television services in Thailand |
林翠絹、Lin, T. T. C. |
article |
pdf(583) |
| 2012 |
Market competitiveness of mobile TV industry in China |
林翠絹、Lin, T. T. C. |
article |
pdf(417) |
| 2013-09 |
Convergence and regulation of multi-screen television: The Singapore Experience |
林翠絹、Lin, T. T. C. |
article |
pdf(531) |
| 2011 |
The development of mobile broadcasting TV: a socio-technical comparison of Singapore and Taiwan |
林翠絹、Lin, T. T. C. |
article |
pdf(390) |
| 2011 |
Factors affecting the adoption of social network sites: examining four adopter categories of Singapore`s working adults |
林翠絹、Lin, T. T. C. |
article |
pdf(414) |
| 2012 |
Competitive pressure and arousing television news: a cross-cultural study |
林翠絹、Vettehen, Hendriks、Zhou, S.、MariskaKleemans、leend`haenens、Lin, T. T. C. |
article |
pdf(447) |
| 2015 |
Professional intervention and organizational incorporation: examining journalistic use of microblogs in two Chinese newsrooms |
林翠絹、Cui, D.、Lin, T. T. C. |
article |
pdf(441) |
| 2016 |
Examining how communication and knowledge relate to Singaporean youth`s perceived risk of haze and intentions to take preventive behaviors |
林翠絹、Lin, T. T. C. |
article |
pdf(382) |
| 2016 |
Predicting intention to take protective measures during haze:The roles of efficacy, threat, media trust, and affective attitude. |
林翠絹、Lin, T. T. C. |
article |
pdf(389) |
| 2015 |
Innovation resistance of political websites and blogs among Internet users in Singapore |
林翠絹、Hong, Y. H.、Lin, T. T. C.、Ang, P. H. |
article |
pdf(480) |
| 2012 |
Cross-platform framing and cross-cultural adaptation: Examining elephant conservation in Thailand |
林翠絹、Lin, T. T. C. |
article |
說明頁(913) |
| 2012 |
Prospect of mobile TV broadcasting in China: socio-technical analysis of CMMB`s development |
林翠絹、Lin, T. T. C. |
article |
pdf(407) |
