Showing results 53 to 72 of 320
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| Date | Title | Author(s) |
| 13-Dec-2018 | Food Crisis Coverage in Social and Traditional Media: A Case Study of the Ting Hsin Tainted Oil Crisis | 陳憶寧; CHEN, Yi-Ning Katherine |
| 15-Feb-2019 | Gender differences and the effect of contextual features on game enjoyment and responses. | 林淑芳; Lin, Shu-Fang |
| 18-Jun-2015 | Gender Differences in Unrealistic Optimism About Marriage and Divorce: Are Men More Optimistic and Women More Realistic? | 林穎青;Raghubir, Priya; Lin, Ying-Ching;Raghubir, Priya |
| 12-Jan-2015 | Going head to head: Content analysis of high profile conflicts as played out in the press | 鄭怡卉; Shin, Jae-Hwa;Cheng, I-Huei;Yan, Jin;Cameron, Glen T. |
| 26-Dec-2014 | Guilt Regulation: The Relative Effects of Altruistic versus Egoistic Appeals for Charity Advertising | 張卿卿; Chang, Chingching |
| 12-Jan-2015 | How adolescents learn to be consumers : an eclectic approach | 郭貞; Cheng, Kuo |
| 14-Feb-2022 | How Do individuals’ world views shape their perceptions of AI | 陳憶寧; Chen, Y. N. Katherine |
| 25-Jan-2021 | How Morality Judgments Influence Humor Perceptions of Prankvertising | 張卿卿; Chang, Chingching |
| 26-Oct-2018 | How salient pictures in magazine advertisements bias consumers` preference construction: A comparison with product pages in e-stores applying dual system model | Chang, Chingching; 張卿卿 |
| 26-Jun-2018 | How Salient Pictures in Magazine Advertisements Bias Consumers’ Preference Construction: A Comparison with Product Pages in e-Stores Applying a Dual System Model | 張卿卿; Chang, Chingching |
| 14-Sep-2015 | IMAGE RESTORATION STRATEGIES AND LITIGATION PUBLIC RELATIONS IN THE CASE OF THE UNFINISHED PRESIDENTIAL ELECTION IN TAIWAN | Pan, Po-Lin;Cheng, I-Huei; 鄭怡卉 |
| 27-May-2021 | Impacts of Attitudes Toward Government and Corporations on Public Trust in Artificial Intelligence | 陳憶寧; Chen, Yi-Ning Katherine; Wen, Chia-Ho Ryan |
| 18-Jun-2015 | Impetus for Worship: An Exploratory Study of Adolescents` Idol Adoration Behaviors | 林穎青;林建信; Lin, Ying-Ching;Lin, Chien-Hsin |
| 11-Oct-2018 | Impression Management and Beyond: Exploring Why Young Consumers Like, Share, and Comment on Facebook Advertising | 張郁敏; Chang, Yuhmiin |
| 5-Jan-2015 | Inaccuracy in Health Research News: A Typology and Predictions of Scientists’ Perceptions of the Accuracy of Research News | 張卿卿; Chang, Ching-Ching |
| 6-Dec-2013 | The Influence of Ambivalence toward a Communication Source: Media Context Priming and Persuasion Polarization | 張卿卿; Chang, Chingching |
| 6-Dec-2013 | The Influence of Ambivalence toward a Communication Source: Media Context Priming and Persuasion Polarization | 張卿卿; Chang, Chingching |
| 20-Mar-2014 | International applications of the agenda-setting Acapulco Typology | 陳憶寧; McCombs, Maxwell ; Ghanem, Salma ; Lennon, Federico Rey ; Blood, R. Warwick ; Chen, Yi-Ning (Katherine) ; Ban, Hyun |
| 10-Dec-2015 | Language Choice in Advertising for Multinational Corporations and Local Firms: A Reinquiry Focusing on Monolinguals | Lin, Ying-Ching;Wang, Kai-Yu; 林穎青 |
| 11-Apr-2014 | Media Advocacy | Cheng, I-Huei |