Showing results 1 to 20 of 67
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| Date | Title | Author(s) |
| 6-Dec-2013 | Age matters: Short Message Service advertising reading behaviours | 張郁敏; Chang, Yuhmiin |
| 12-Jan-2015 | Assessing cultivation theory and public health model for crime reporting | 張郁敏; Chang, Yuh-Miin;Reber, Bryan H. |
| 17-Dec-2008 | An empirical investigation of the interaction between publicity, advertising, and previous brand attitude and knowledge | 張郁敏; Chang, Yuhmiin |
| 8-Mar-2013 | An exploration of the standardization of targeting strategies and the use of promotional disciplines on the web: A cross-national study | Chang, Yuhmiin; 張郁敏 |
| 11-Oct-2018 | Exploring the memory network change in synergy: The effect-based concept map approach | 張郁敏; Chang, Yuhmiin |
| 14-Oct-2011 | Facebook上消費者類社會互動對品牌關係的影響 | 洪寧; Hung, Ning |
| 4-Jan-2017 | Facebook朋友品牌分享貼文效果：理想自我形象、品牌形象與朋友形象之交互效果探討 | 陳翊甄; Chen, Yi Chen |
| 4-Jan-2016 | Facebook與Instagram之跨訊息綜效比較 | 陳又瑈; Chen, Yu Jou |
| 11-Oct-2018 | Impression Management and Beyond: Exploring Why Young Consumers Like, Share, and Comment on Facebook Advertising | 張郁敏; Chang, Yuhmiin |
| 1-Jul-2022 | Instagram主帳號、副帳號與特殊帳號之經營動機研究 | 劉昱均; Liu, Yu-Chun |
| 14-Feb-2022 | Media multitasking and mood management: The positive and negative mediation effects of entertainment and flow on mood repair | 張郁敏; Chang, Yuhmiin |
| 29-May-2023 | Media multitasking, counterarguing, and brand attitude: Testing the mediation effects of advertising attention and cognitive load | 張郁敏; Chang, Yuhmiin; Thorson, Esther |
| 7-Mar-2019 | O2O決策動機與行為 | 戴敬庭; Tai, Ching-Ting |
| 22-Aug-2016 | O2O消費的使用與滿足和科技接受整合模式——以線上買票，線下觀影為例 | 區谷怡 |
| 8-Mar-2013 | Online and Offline Health Information Search Behavior among College Students: A Media Priority Study | 張郁敏 |
| 24-Jul-2018 | Perceived message consistency: Explicating how brand messages being processed across multiple online media | 張郁敏; Chang, Yuhmiin |
| 17-Feb-2023 | Predictors of Covid Knowledge, Public Health Compliance, and Vaccine Intent in the US, South Korea, Taiwan, and India | 張郁敏 |
| 6-Dec-2013 | Television and Web advertising synergies | 張郁敏; Chang, Yuhmiin |
| 8-May-2017 | The influence of media multitasking on the impulse to buy: A moderated mediation model | Chang, Yuhmiin; 張郁敏 |
| 15-Dec-2016 | Why Do Young People Multitask With Multiple Media? Explicating the Relationships Among Sensation Seeking, Needs,and Media Multitasking Behavior | Chang, Yuhmiin; 張郁敏 |