Publications-Theses

Showing 726-750 of 2702
Date Title Author Type Full Text(downloads)
2013 Explore partnership strategy under Triple-A supply chain management structure – K company as example 蔡逸憲、Tsai, Yi Hsien thesis pdf(247)
2013 The Psychological Mechanism of Brand Co-creation Engagement 謝慧璋、Sara H. Hsieh thesis
2013 梁瓊文 thesis
2013 Strategic Marketing Analysis of Sales In China Baby Food 陳皇璁、Chen, Huang Tsung thesis
2013 Application of the Theory of Planned Behavior to green motivation forming of small and medium enterprises 詹尊元 thesis
2013 The Case Study of Selling Management-W Company 陳煖妮 thesis
2013 strategic marketing analysis on Taiwan`s business model of small business - take W company for example 蔡盛宇 thesis
2013 探討高階主管支持,透過供應商品質管理對供應商供貨穩定性之影響 賴子瑜 thesis pdf(150)
2013 Strategic Marketing Analysis B2B business sales - Kimberly-Clark Taiwan`s case 陳姿羽 thesis
2013 Integration of Kano Model and Importance-Performance Analysis for Service Quality and Innovation: A Case Study of H Convenience Store 林燕妮、Lenny Salim thesis pdf(255)
2013 Total Quality Management: How Does Top Management Leadership Enhance Customer Satisfaction through Corporate Culture 黃珂、Huang, Ke thesis
2013 Strategic Marketing Analysis of Sales Management Procedure : A Case Study of Taiwan 3M 蕭筠樺 thesis
2013 The Influence of In-Store Marketing on Consumer Brand Switching 張世婷、Chang, Shih Ting thesis pdf(334)
2013 Strategic Marketing Analysis of Small and Mediumsized Enterprise in Taiwan HDD agents: A Case Study of Company J 朱騏、Chu, Chi thesis
2013 Strategic Marketing Analysis of Sales: A Case Study of Johnson & Johnson Medical 林暐璁、Lin, Wei Tsung thesis
2013 The Impact of Consumer Involvement and Need for Cognition on Consumer Information Search and Word-of-Mouth Communication Behaviors ─The Cost of Information as the Moderator 周庭妤、Chou, Ting Yu thesis pdf(223)
2014 A Case Study on Agile Strategy used by Enterprises in Response to the Competitive Environment 謝旻諺、Shay, Jason S. thesis pdf(138)
2013 Strategic Marketing Analysis of closed social application: A Case Study of BAND APP 彭思潔 thesis
2013 Identifying Most-buzzed Product Aspects in Pre-launch Stage: iPhone Case Study 傅思瑜、Fu, Szu Yu thesis pdf(697)
2013 The servitization process from OEM/ODM to OBM: The customer perspective 孫婉柔、Sun, Yuan Jou thesis pdf(215)
2013 The Business Strategy of SMEs in SMT Industry - A Case Study of Gotek Inc. 黃玉婷、Huang, Yu Ting thesis
2013 Effects of Merger Type and Brand Personality on Brand Equity and Purchase Intention in Brand Merger and Acquisition 謝文豪、Hsieh, Wen Hao thesis pdf(1595)
2013 Using the user generated content to analyze the change of multiple generation product markets – take the smartphone as example 黃彥騰、Huang, Yen Teng thesis pdf(157)
2005 The Study of The Association Between Resource And Innovation on SMEs. 林家弘 thesis pdf(495)
2013 A Case Study on the Open Innovation of the Car Electronic Firm 卓裕山、Cho, Yu Shan thesis pdf(231)